Freelance Community Manager (B2B)
At a glance
Manager-level Community Marketing role at Movers+Shakers. United States · no salary stated · we estimate $65,584–$103,600 across the United States.
Movers+Shakers has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Run clients’ social communities by creating and moderating conversations across their channels
- Track industry and competitor activity, campaign work, and community performance to inform improvements
- Help shape social strategy and integrated campaigns around each client’s brand goals
- Coordinate with creative teams on social content and the voice used in community interactions
- Maintain social content schedules, publish posts, and respond to comments when appropriate
What you bring
- At least four years managing social media for an agency or a consumer-facing brand
- Experience with B2B enterprise software, such as payments, telecom, cloud, or AI
- Hands-on social channel management, particularly on TikTok, plus strong copywriting across audiences and platforms
Who this fits
This freelance role suits someone experienced with both CPG and B2B work who can manage several workstreams and adapt copy to different audiences, platforms, and brand goals. You’ll work with client teams and creative colleagues, with TikTok and Gen Z culture called out as areas of interest.
From the employer
THE ROLE
We’re looking for a savvy and passionate Freelance Community Manager with CPG and B2B experience. In this role, you’ll be the voice of our clients’ brands building community, sparking conversations, and engaging audiences across social platforms. You’ll manage day-to-day interactions, respond to comments and messages, monitor brand sentiment, and help grow and nurture online communities. This role is perfect for someone who knows social inside and out and thrives in fast-moving, digital-first environments.
RESPONSIBILITIES
- Managing, creating, and moderating our clients' social communities
- Assist in monitoring and reporting on industry and competitive trends, campaign initiatives, and community optimization
- Assist with creation, conception, and presentation of social media strategy and integrated marketing campaigns
- Ensure channel strategy plans support overall brand goals and objectives communicated from client
- Facilitate communication with Creative Department for the creation of social media content and tone of voice for community management
- Summarize insights and listening observations to help create reports that lead to the optimization of social platforms
- Generate, manage and maintain content calendars for all social communities
- Post content in accordance with Content Calendar
- Respond to comments, when appropriate, to foster a positive community
QUALIFICATIONS AND SKILLS
- 4+ years of social media management in an agency or consumer-facing brand environment
- Experience with beauty, lifestyle, CPG, entertainment, or culturally disruptive brands
- B2B Enterprise Software experience (Payments & Commerce, Telecom & Business Services, Cloud & AI)
- Experience managing social media channels, especially TikTok
- Passionate about TikTok and Gen Z culture
- Strong copywriting skills that can flex per demographics, platform roles & brand objectives
- Passion for delighting clients and going above & beyond
- Super organized, able to manage multiple workstreams simultaneously
- Proactive approach to work
- Spread Joy! ✨