growthroles

MEU Consumer Tech Lead – Digital Marketing Products

Mdlz Open · verified Oct 21, 2026
Madrid Barcelona Full-time Senior Digital Marketing

At a glance

Senior Digital Marketing role at Mdlz. Madrid · full-time.

Pay not stated Digital Marketing salary

RoleDigital Marketing
SenioritySenior
LocationMadrid
EmploymentFull-time
PostedOct 21, 2026 · today
Also hiring inBarcelona
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Keep regional marketing systems reliable by handling integrations, performance checks, monitoring and technical debt
  • Bring consumer data and CRM tools into additional markets, guiding each rollout from early discovery to launch
  • Convert market campaign briefs into lead-generation connections, data setups and appropriate use cases
  • Run integration testing, manage defects and quality checks, then move partner-built work into production
  • Oversee consent compliance, website accessibility and technical delivery by agencies and system integrators

What you bring

  • You have five to seven years in marketing technology, IT solution delivery or digital platform support
  • You have hands-on configuration and troubleshooting experience with CDP or CRM tools, consent systems and marketing data flows
  • You can lead SIT and UAT and bring integrations developed by partners through to launch
  • You understand GDPR processes and website accessibility, including WCAG 2.2
  • You bring GCP, API, ETL and SQL knowledge, plus experience leading technical teams across markets

Who this fits

This role suits a hands-on technical lead who can turn campaign needs into platform delivery and support markets, integrators and agencies. You will lead a technical team and work with the European DPO and legal partners. The role is based in Madrid, and relocation support is unavailable.

From the employer

Job Description

Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It Uniquely Yours.

You provide software and applications expertise, and be responsible for implementation of the solutions.

How you will contribute

You will oversee the planning and execution of software and applications. To do so, you will manage an internal team and partner with external suppliers and use your deep technical and market knowledge and thorough understanding of our business goals find and deploy the right software and application solutions for the future. You will support programs to implement regional and global software and application strategies, offer input to financial planning and controls for software and applications on a regional and global level, collaborate with management and follow-up on requisitions, purchase orders, invoices, and payments, explores opportunities to leverage scale and drive savings, and ensure that support service level objectives and key performance indicators are accomplished.

What you will bring

A desire to drive your future and accelerate your career. You will bring experience and knowledge in :

  • Managing staff and line responsibilities
  • Managing large-scale software and application services
  • Service delivery, support and excellence
  • Program/Project management with experience managing multiple projects for budgets, resources, schedules and quality
  • General technical background
  • Understanding of integration and how different applications talk to each other
  • Process and service orientation
  • Business processes

What you need to know about this position:

Mondelēz Digital Services (MDS) is looking for a hands-on, experienced technical lead to own the marketing technology landscape across Mondelez Europe (MEU). This role sits in the Marketing, Sales & eCommerce team and is the technical counterpart to the Regional Tech Product Manager — where the Product Manager decides what gets built and why, this role makes sure it is built, tested, run and adopted correctly in each market.


You will deploy and operate consumer data and CRM platforms (Braze, OneTrust, data integration layers), support markets from campaign plan to launch, manage GDPR and consent compliance in partnership with the European DPO, drive web accessibility (WCAG 2.2 / European Accessibility Act), and direct the system integrators and agencies who build and run the platforms. The role also supports the Away From Home (B2B) team on CRM, data and integrations.



Key Responsibilities:

  • Own regional MarTech platform reliability end to end — integrations, performance, monitoring, technical debt remediation
  • Act as the MEU technical point of contact for global digital marketing products; deploy consumer data and CRM platforms to new markets from discovery through go-live
  • Support local markets from campaign brief to launch — translate marketing plans into lead-gen integration, data model configuration and use-case fitment
  • Partner with Architecture, Platform and Technical Product teams to make the right technology choices, including scoping and costing new campaigns
  • Own SIT and UAT execution — test-plan approval, defect management, quality gates — and take partner-built integrations through to go-live
  • Implement and evidence GDPR compliance across MEU: consent, retention, data subject requests, local rules (e.g. CNIL), working directly with the DPO and legal
  • Ensure brand websites meet WCAG 2.2 Level A and are ready for the European Accessibility Act; manage the accessibility monitoring platform
  • Provide technical support for the Away From Home (B2B) team: CRM, data integrations, web developments; package B2B use cases for global reuse
  • Define data-quality scope, metrics and validation checks; apply Security and Responsible AI principles across platforms
  • Build and maintain deployment playbooks, technical documentation and enablement materials so markets can onboard efficiently and self-serve
  • Direct system integrators and agencies on build, run and support; act as the escalation point across the MEU partner ecosystem

Requirements:

  • 5 to 7 years in marketing technology, IT solution delivery or digital platform support
  • Hands-on experience with CDP/CRM platforms (Braze or similar), consent management (OneTrust or similar) and marketing data flows — not just oversight, real configuration and troubleshooting
  • Understanding of marketing strategy and campaign planning; able to translate a market’s campaign brief into lead-gen integration and a consumer data model
  • Experience leading SIT/UAT and taking partner-built integrations through to go-live
  • Working knowledge of GDPR in practice: consent, retention, DSR processes, local rules across European markets; works directly with DPO and legal
  • Knowledge of web accessibility (WCAG 2.2) and how to bring brand websites into compliance
  • Cloud data fundamentals on GCP (BigQuery), APIs and ETL; can check data with SQL rather than relying on a vendor
  • Experience delivering across markets in a matrixed organisation with system integrators and agencies
  • Has led a small to medium technical team
  • Writes clear technical documentation and explains technical concepts to non-technical audiences
  • Strong collaboration skills, problem-solving mindset, attention to detail, can-do attitude

Nice to have:

  • GCP analytics and ML services (Dataflow, Vertex AI)
  • Customer data platforms (e.g. Lytics), website CMS/DAM, GA/GTM
  • B2B CRM experience (e.g. foodservice or hospitality channels)
  • Responsible AI frameworks and the European Accessibility Act
  • ITIL or SAFe certification




The responsibilities of this position are performed within the framework of a regional business model that is defined and managed by Mondelēz Europe GmbH, Switzerland .

No Relocation support available

Business Unit Summary

At Mondelez Europe, we are proud, not only of the iconic brands we make, but also of the people who make them. Our delicious products are created in 52 plants across Europe by more than 28,000 passionate people. We are the top maker of chocolate and biscuits and a leading maker of gum and candy. We make sure our powerful global brands and local jewels like Cadbury, Milka and Alpen Gold chocolates, Oreo, belVita, LU and Tuc biscuits get safely into our customers hands—and mouths. Great people and great brands. That’s who we are. Join us on our journey to continue leading the future of snacking around the world by offering the right snack, for the right moment, made the right way.

Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.

Job Type

Regular

Software & Applications

Technology & Digital

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