Digital Marketing Account Manager
At a glance
Manager-level Digital Marketing role at Matchnode. Remote, United States · full-time.
Pay not stated Digital Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Lead client communication and planning across a portfolio of six to ten accounts
- Set account goals, build growth plans, and spot opportunities in channels, states, offers or services
- Coordinate campaign strategy with strategists, creative staff and media buyers across Meta, Google, TikTok and other channels
- Build Meta Ads and Google Ads reports that explain performance and recommend next steps
- Keep client satisfaction, retention and agreed performance metrics on track
What you bring
- Three to five years in digital marketing, including paid media work
- You can use Meta Ads and Google Ads to assess performance and produce client reporting
- You have directly managed client relationships as their main contact
- You understand paid media strategy and metrics such as CPA, CAC, ROAS and conversion rate
Who this fits
This mid-level role suits someone with client leadership experience and a paid media foundation who wants to focus on strategy while an in-house team handles daily buying. It is fully remote in the United States. Digital health or health and wellness marketing experience is strongly preferred.
From the employer
About Matchnode
Matchnode is a performance marketing agency for digital health. We run paid media for telehealth, digital therapeutics, and healthcare brands on Meta, Google, TikTok, and connected TV, and we build the HIPAA-compliant tracking that allows those programs to scale. We measure our work in booked appointments and cost per acquired patient, not impressions or clicks. We are a Meta Business Partner and a Google Premier Partner, and we work as an embedded growth team for the brands we support.
The Role
As a Digital Marketing Account Manager, you will serve as the primary strategic partner for a portfolio of 6 to 10 client accounts, most of them digital health brands. Clients will rely on you as a trusted advisor who understands their business, their performance data, and their priorities. You will take full ownership of account performance and growth, partnering with our strategists, creative team, and media team to deliver results. With the support of a strong in-house media buying team, you will be able to focus on strategy and client leadership while that team manages day-to-day execution. This is a mid-level role for someone with proven client management experience and a foundation in paid media.
Key Responsibilities
Client relationships. Serve as the primary point of contact for 6 to 10 accounts, from day-to-day communication to regular planning calls.
Account growth. Set goals with each client, develop plans to achieve them, and identify new growth opportunities, such as a new channel, state, offer, or service.
Cross-team strategy. Collaborate with our strategists, creative team, and media buyers to align campaigns on Meta, Google, TikTok, and other channels with each client's needs.
Reporting. Build reporting in Meta Ads and Google Ads that explains results clearly and concludes with specific recommendations.
Client retention. Maintain high client satisfaction and retention, and keep performance on track against each client's key metrics.
Industry knowledge. Stay informed on digital health marketing and platform changes, and apply those insights to your accounts.
Qualifications
3 to 5 years in digital marketing, including experience in paid media
Proficiency in Meta Ads and Google Ads, including performance reporting
Experience managing client relationships directly as the primary point of contact
Strong grasp of paid media strategy and performance metrics such as CPA, CAC, ROAS, and conversion rate
Experience analyzing data in Google Analytics, Google Sheets, Looker Studio, or similar tools
Excellent written communication and presentation skills, and a track record of effective remote collaboration
Preferred Qualifications
Agency experience
Experience in digital health or health and wellness marketing (strongly preferred)
Experience planning A/B tests on creative, audiences, or landing pages
Hands-on media buying experience on Meta, Google, TikTok, or other PPC channels
Application Requirements
In addition to your resume, please include two or three examples of measurable outcomes you have driven, such as growing an account, reducing cost per acquisition, or strengthening an at-risk client relationship. For each example, describe your role, the people you worked with, and the results.
What We Offer
Competitive salary and performance-based bonuses, fully remote and flexible work, and training and professional development. You will also join a culture that encourages experimentation with new tools, including AI, and a motivated, results-driven team focused on client success.
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