Business Development Manager – 2D Smart Vision
Munich Full-time Manager Business Development
At a glance
Manager-level Business Development role at LMI Technologies. Munich · full-time.
Pay not stated
RoleBusiness Development
SeniorityManager
LocationMunich
EmploymentFull-time
PostedSep 29, 2026 · 2w ago
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Find and win new industrial customers for 2D smart vision, factory automation and sensing solutions
- Turn outreach and incoming leads into qualified opportunities across DACH and other European territories
- Set up camera hardware and inspection software at customer sites to test feasibility and demonstrate applications
- Work with distribution partners and integrators while pursuing direct customer opportunities
- Take deals from prospecting and technical qualification through negotiation, closing and CRM updates
What you bring
- At least three years of B2B sales or business development in smart vision, factory automation, photonics or sensor technology
- You can install and configure 2D vision cameras and software for customer proof-of-concepts
- You have experience with cold prospecting, winning clients directly and navigating long technical sales cycles
- Business-fluent German and English are required
Who this fits
This suits a hands-on technical seller who can prospect independently and demonstrate camera systems for industrial customers. You will travel across Germany and Europe for customer visits, technical trials and trade shows. The role is based from Munich, with Berlin also named as a company hub.
From the employer
Based out of our LMI hub in Munich, our secondary base in Berlin, we are hiring a high-performing, growth-driven Business Development Manager (BDM) to spearhead our direct sales expansion in the European market, with a primary focus on the Gocator Smart 2D Smart Vision sector.
Reporting directly to Managing Director & Sales Leader, EMEA, this role is central to sustaining our strong regional sales performance, expanding direct end-user and integrator coverage across Germany and Europe, and establishing LMI's footprint in high-growth 2D vision applications.
This position requires a self-motivated technical sales professional with strong experiences in the 2D Smart Camera business who combines strong prospecting capabilities ("hunting mindset") with practical, hands-on technical demonstration skills.
Core Responsibilities
We believe in a transparent, candidate-centric recruitment process. Below is the standard journey for this position:
#LMISJ
Reporting directly to Managing Director & Sales Leader, EMEA, this role is central to sustaining our strong regional sales performance, expanding direct end-user and integrator coverage across Germany and Europe, and establishing LMI's footprint in high-growth 2D vision applications.
This position requires a self-motivated technical sales professional with strong experiences in the 2D Smart Camera business who combines strong prospecting capabilities ("hunting mindset") with practical, hands-on technical demonstration skills.
Core Responsibilities
- 2D Smart Camera Market Expansion & Business Development (60–70% Primary Focus)
- Proactively identify, target, and acquire new B2B customers within the 2D smart machine vision, factory automation, and industrial sensing markets.
- Lead direct outreach campaigns ("hunting") across key industrial verticals (e.g., automotive, packaging, electronics, cable, and food processing).
- Follow up on high-intent inbound inquiries and AI-driven/Co-pilot user leads, evaluating customer requirements and converting initial interest into qualified pipeline opportunities.
- Drive market penetration across the DACH region and expanded European territories.
- Technical Demonstrations & Practical Evaluations
- Conduct hands-on technical product demonstrations directly at customer sites using portable 2D sensor kits and demo equipment.
- Set up 2D smart camera hardware and inspection software on-site to validate project feasibility and prove best-case application demos.
- Collaborate with Field Application Engineers (FAEs) on complex toolchain configurations while maintaining the independence to execute initial technical validation autonomously.
- Territory Strategy & Channel Alignment
- Develop flexible sales strategies across assigned regional territories (DACH, UK, Northern/Southern Europe).
- Work strategically alongside existing distribution partners and system integrators, balancing direct end-user engagement with partner channel harmony.
- Focus on medium-to-large multi-sensor opportunities while maintaining efficient qualification processes for smaller end-user requirements.
- Sales Pipeline & Account Management
- Manage the full sales lifecycle from prospect identification, initial technical qualification, demo presentation, and commercial negotiation to closing.
- Maintain rigorous CRM pipeline tracking and account documentation to support transparent forecasting.
- Required Technical & B2B Sales Experience
- Proven B2B Technical Sales Track Record: 3+ years of successful business development or sales experience within Industrial Machine Smart Vision (2D/3D), Factory Automation, Photonics, or Sensor Technologies.
- Hands-on Technical Aptitude: Ability to mount, connect, and configure 2D vision cameras and software on-site for customer proof-of-concepts.
- Proactive Prospecting Ability: Demonstrated experience in cold outreach, direct client acquisition, and managing long B2B technical sales cycles.
- Mobility & Travel Readiness: High willingness to travel across Germany and Europe for client visits, technical trials, and industry trade shows.
- Languages & Communication
- German: Business fluent / native proficiency (essential for DACH customer engagement).
- English: Business fluent (essential for internal global collaboration and international accounts).
- Strategic Visibility: Direct access and reporting line to Managing Director & Sales Leader, EMEA, with opportunity to shape LMI Technologies' European footprint.
- High-Growth Market: Leading-edge vision solutions addressing critical automation shortages in logistics and industrial manufacturing.
- Performance-Driven Compensation: Competitive performance-based compensation structure featuring a 60/40 base-to-variable target split (pre-communicated privately prior to interview).
- Autonomy & Impact: High level of ownership to manage your territory like a business within a global corporate group (LMI Technologies).
We believe in a transparent, candidate-centric recruitment process. Below is the standard journey for this position:
- Talent Discovery (Human Resources): Initial conversation covering background, English and German language fluency, and mutual role fit.
- Strategy & Vision (Hiring Manager): Deep-dive discussion with Managing Director focusing on your "hunter" experience, European territory strategy, and 2026-2030 plan.
- Peer & Collaboration: Evaluation of technical depth, synergy, and experience navigating relationships with cross-functional leaders.
- Executive Alignment (CEO): Possible final conversation with CEO on global expansion goals and long-term vision.
#LMISJ
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