Senior Copywriter, Global Brand Creative
At a glance
Senior Copywriting role at Levi Strauss & Co. HQ-Office, San Francisco, CA, USA · full-time · $92,300–$135,300 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Write seasonal, e-commerce, blog, video, store-window and product-tag copy from business briefs
- Carry the brand voice across channels while adapting messaging to each medium's requirements
- Edit teammates' drafts, incorporate feedback and present polished work to peers, partners and managers
- Work with creative, marketing, merchandising, SEO and project teams to execute copy
- Use research when useful to explain and support your copy strategy
What you bring
- At least eight years in advertising, copywriting, journalism or a comparable field
- You can create concise branded content for fashion retail, e-commerce, digital marketing and video
- You interpret briefs, take direction and deliver independently against deadlines
- You bring strong written, verbal and presentation skills plus experience with AirTable and Figma
Who this fits
You’ll suit this role if you are a team-oriented individual contributor who can collaborate across a large, matrixed organization. Curiosity, humor, a clear point of view and a willingness to test and improve matter here. The job is hybrid from the San Francisco headquarters, with office attendance typically required three days weekly, Tuesday through Thursday, subject to business needs. You must already have United States work authorization and cannot need current or future visa sponsorship.
From the employer
Calling all originals: At Levi Strauss & Co., you can be yourself — and be part of something bigger. We're a company of people who like to forge our own path and leave the world better than we found it. Who believe that what makes us different makes us stronger. So add your voice. Make an impact. Find your fit — and your future.
Want to write copy for the brand that invented the blue jean? This position puts you on a team of copywriters who live and breathe Levi's®. We write for seasonal campaigns, e-commerce, blogs, videos, store windows—everything down to the tags on the clothes. In this position, you'll create content that adheres to pre-established brand standards and work alongside Creative and Marketing team leads to strategize and execute marketing copy—which basically means, take a brief and run with it. The Senior Copywriter, Global Brand Creative reports to the Director of Global Copy. This job is creative and a fantastic opportunity for the right person.
About the Job
- Write and deliver all Levi's® marketing copy as briefed by business teams and supervised by the Global Copy Director
- Embody the brand voice and understand how to deploy it across channels
- Edit copy from teammates as needed
- Receive feedback graciously, striving for continuous improvement
- Understand and articulate the value proposition of our full product assortment
- Work closely with Art Directors, Project Managers, Designers as well as partners in Marketing, Merchandising and SEO.
- Present work to peers, partners and management in a clear, compelling, professional manner. Where appropriate, include research to support chosen strategies.
About You
- 8+ years of experience in advertising, copywriting, journalism, or similar field
- Understands of how to write concise, branded content for fashion retail, e-commerce, digital marketing and video—and the varying parameters each medium requires
- You have a strong curiosity and energy. You also should have a sense of humor, a point of view and the ability to work on deadline.
- Interprets briefs, takes direction and executes with little/no supervision
- Spectacular written and verbal communication skills
- Comfort collaborating in a large, matrixed cross-functional organization
- Must be a team-orientated individual contributor
- Eagerness to test, learn and evolve
- Compelling presentation chops
- Conversance with the fashion universe
- Experience with project management and collaborative design tools, like AirTable and Figma
This is a hybrid work schedule based in our San Francisco, CA headquarters. You will be expected in office 3 days per week typically Tuesday-Thursday. Note, time in office can vary depending on business needs.
The expected starting salary range for this role is $92,300 - $135,300 per year. We may ultimately pay more or less than the posted range based on the location of the role. The amount a particular employee will earn within the salary range will be based on factors such as relevant education, qualifications, performance and business needs.
Levi Strauss & Co. (LS&Co.) offers a total rewards package that includes base pay, incentive plans, 401(k) matching, paid leave, health insurance, product discounts, and more designed to help you and your family stay healthy, meet your financial goals, and balance the demands of your work and personal life. Available benefits and incentive compensation vary depending upon the specifics of the role; details relating to a specific role will be made available upon request. Read more about our benefits here.
LS&Co. is an affirmative action and equal employment opportunity employer. We welcome and value people from diverse cultures, backgrounds, and experiences to make LS&Co. a collective success.
Applicants must be legally authorized to work in the United States at the time of hire and must not require current or future employment visa sponsorship. The company does not participate in the H-1B cap lottery or sponsor initial employment visas. Candidates with an existing H-1B visa that is eligible for transfer may be considered.
EOE M/F/Disability/Vets
LOCATION
San Francisco, CA, USAFULL TIME/PART TIME
Full timeFILL DATE
This position is expected to be filled by 11/21/2026.Current LS&Co Employees, apply via your Workday account.
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