Programmatic & Awareness Media Director

Jump 450 Media Open · verified Sep 13, 2026

Remote US Director Programmatic

Leadership Programmatic role at Jump 450 Media. Remote, United States.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Own clients’ programmatic and awareness strategy, execution, and campaign performance
Plan, launch, monitor, optimize, analyze, and report campaigns across DSPs and direct media partners
Build integrated plans spanning programmatic, endemic, CTV, linear TV, OOH, print, budgets, KPIs, and testing
Manage publisher relationships, including negotiations, planning, activation, and reporting
Advise clients, present performance insights, and mentor junior media team members

What you bring

At least five years in paid media with deep, hands-on programmatic advertising experience
Strong command of a major DSP such as The Trade Desk, DV360, or Amazon DSP
Experience with direct media partnerships, publisher negotiations, and multi-channel campaign activation
Ability to handle multi-million-dollar budgets, forecasting, pacing, testing, attribution, and measurement
Clear client communication skills and comfort working in a fast-paced, collaborative environment

Who this fits

You’ll suit a client-facing media expert who can connect programmatic buying with broader awareness channels and translate performance data into action. The role is remote within the United States and calls for someone comfortable with strategic ownership, client service, and mentoring.

From the employer

About the Role

Responsible for all aspects of strategizing and executing programmatic and awareness media campaigns across a variety of platforms and through direct media partnerships for clients. You are an expert when it comes to programmatic media and are proficient in at least one of the leading DSP platforms, including The Trade Desk, DV360, or Amazon DSP. You use your expertise to drive growth through initial planning, execution, monitoring, optimization, analysis, and reporting.

Beyond DSP activation, you understand how to execute high-impact campaigns across the broader awareness media landscape through direct partnerships, including endemic media, CTV, linear TV, Out of Home (OOH), and print.

This role will serve as the day-to-day subject matter expert (SME) for programmatic and awareness media for our clients, providing strategic recommendations, media planning, analysis, and reporting while responding to ad-hoc requests. You will be responsible for developing sophisticated media strategies, identifying the right channels and partners to reach target audiences, and delivering outstanding communication, service, and campaign performance for our clients.

Key Responsibilities

Serve as the clients’ go-to expert in Programmatic and Awareness Media while overseeing the broader media strategy and performance of client campaigns
Own end-to-end campaign strategy and execution across programmatic platforms, with a strong emphasis on The Trade Desk, as well as direct media partnerships
Develop and execute integrated media strategies across programmatic, endemic, CTV, linear TV, OOH, print, and other awareness channels
Establish and manage direct publisher and media partnerships, including negotiations, media planning, activation, and reporting
Build and present multi-channel media plans with clear budget allocations, KPIs, pacing, and testing roadmaps
Drive continuous optimization using a deep understanding of real-time bidding, audience segmentation, platform algorithms, and broader media performance
Collaborate with creative and analytics teams to develop test-and-learn strategies that improve campaign effectiveness across channels
Provide high-touch communication with clients, including strategic recommendations, performance reporting, and actionable next steps
Stay ahead of trends across ad tech, emerging media opportunities, platform capabilities, and data privacy regulations to inform and future-proof campaign strategy
Analyze performance across channels, synthesize insights, and deliver executive-level reporting and recommendations
Develop strategic roadmaps and test plans that ladder up to client business goals with a strong focus on efficiency, scale, and brand impact
Train and mentor junior team members in programmatic and broader media planning and activation best practices

Requirements

5+ years of experience in paid media with deep, hands-on expertise in Programmatic advertising
Strong proficiency in at least one major DSP, including The Trade Desk, DV360, or Amazon DSP; experience with The Trade Desk is highly preferred
Experience establishing and managing direct media partnerships across endemic, CTV, linear TV, OOH, and/or print to support broader awareness media strategies
Demonstrated experience with publisher negotiations, media planning and strategy, campaign activation, and reporting
Experience developing sophisticated, multi-channel media strategies across both programmatic and direct media buys
Skilled in media analytics, forecasting, pacing, testing, and translating insights into actionable recommendations
Comfortable managing multi-million-dollar media budgets with accountability to campaign KPIs and broader business objectives
Excellent communication and client-facing skills, with the ability to simplify complex media strategies and drive alignment
Strong understanding of attribution, measurement, audience strategy, and incrementality testing
Self-starter mindset with the ability to thrive in a fast-paced, entrepreneurial, and collaborative environment