Content Producer
At a glance
Mid-level Content Creation role at JDI. Saint John · full-time.
In listing Content Producer salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Create video, photography, and related content for social, web, email, and in-store campaigns
- Take projects from concept to delivery, handling scripts, filming, editing, and post-production
- Organize shoots by managing locations, timing, equipment, and internal participants
- Visit stores across Atlantic Canada to capture products, projects, promotions, teams, and customers
- Guide the Content Specialist while reviewing work for brand fit, accuracy, quality, and performance
What you bring
- Post-secondary education in marketing, communications, media, or a related discipline
- At least five years creating video in retail, agency, or digital settings
- Advanced Adobe Creative Suite capability, including Premiere Pro, After Effects, Photoshop, and Lightroom
- A portfolio spanning video, photography, and digital work, plus strong storytelling, writing, and editing ability
- A valid driver’s license and readiness to travel
Who this fits
You’ll suit a hands-on content producer who can operate both on camera shoots and in editing workflows while managing competing deadlines. The role includes day-to-day supervision of the Content Specialist and travel to stores throughout Atlantic Canada. Experience with motion graphics, drones, home improvement, DIY, or retail can strengthen your fit, as can French and English fluency.
From the employer
This role is hands-on and fast-moving—equal parts creative and executional. You’ll lead the development of video, photography, and other content that supports campaigns, showcases our stores and teams, and connects with customers across Atlantic Canada.
You’ll work closely with internal teams to turn ideas into content that is practical, relevant, and aligned with KENT’s brand—while helping raise the bar on how we show up across every touchpoint.
This position offers a competitive salary ($55-75,000.00 /year).
- Plan, create, and deliver content across social media, website, email, and in-store marketing
- Capture and produce video and photography that highlights products, projects, promotions, and people
- Lead video content development from concept through to final delivery, including script writing, editing and post-production
- Support marketing campaigns, product launches, and seasonal initiatives with timely, high-impact content
- Coordinate shoots, including locations, schedules, equipment, and internal stakeholders
- Travel to stores across Atlantic Canada to capture authentic, on-the-ground content
- Ensure all content reflects KENT’s brand standards and voice
- Review, edit, and refine content to ensure clarity, accuracy, and quality
- Monitor content performance and adjust approach based on what’s working
- Stay current with content trends, tools, and formats to keep our creative fresh and relevant
- Provide day-to-day supervision and support to the Content Specialist
- Post-secondary education in Marketing, Communications, Media, or a related field
- 5–7+ years of experience creating video content in a retail, agency, or digital environment
- Strong hands-on experience with video production, photography, and editing
- Advanced proficiency with tools such as Adobe Creative Suite, including Premiere Pro, After Effects, Photoshop and Lightroom
Experience in motion graphics is highly preferred.
Previous experience, operating a drone, or holding a drone license are considered strong assets.
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong storytelling, writing, and editing skills
- Experience creating content for digital and social platforms
- Interest in home improvement, DIY, or retail considered an asset
- Bilingualism (French/English) considered an asset
- Valid driver’s license and willingness to travel
What You Bring
- A practical, roll-up-your-sleeves mindset—you’re comfortable both behind the camera and behind the scenes
- Strong attention to detail and a commitment to quality
- The ability to work collaboratively and build relationships across teams
- A creative eye and a good sense for what resonates with customers
- A portfolio of work that shows your range across video, photography, and digital content
Experience directing talent at all levels, ensuring they feel at ease and are presented in a confident, authentic, and polished way on camera
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