growthroles

Dir. Sales, DTC & Amazon (Americas)

Irobot Open · verified Oct 14, 2026
Remote United States Full-time Mid-level Sales Leadership

At a glance

Mid-level Sales Leadership role at Irobot. Remote, United States · full-time · $137,000–$196,000 base.

SalaryStated by Irobot
$137,000 – $196,000
Base salary for this role, in USD per year, as published in the posting.
RoleSales Leadership
SeniorityMid-level
LocationUnited States
WorkplaceRemote
EmploymentFull-time
Base pay$137,000–$196,000
PostedOct 6, 2026 · 8d ago
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Run DTC and Amazon sales across the Americas, owning revenue, profitability, market share and customer-growth goals
  • Set channel plans for promotions, seasonal peaks and product launches, while coordinating pricing, assortment, media and inventory
  • Improve online traffic, conversion, repeat purchases, advertising efficiency and customer experience across sales channels
  • Lead a digital commerce team of about four to five, setting its measures, routines, responsibilities and development priorities
  • Use performance data to spot gaps and brief leadership on results, risks, opportunities and decisions needed

What you bring

  • A business, marketing, e-commerce, finance or related bachelor's degree or higher
  • At least eight years in DTC, e-commerce, digital sales or customer management, including three years running North American e-commerce operations
  • A record of owning substantial revenue, profit, market-share or customer-growth goals
  • Experience leading cross-functional digital commerce teams and working hands-on with Shopify, Amazon or comparable platforms

Who this fits

This role suits a senior commercial leader who can set channel direction and stay close to execution, while managing a team of about four to five. It is remote in the United States, with the role based in Seattle, Washington. You must already be authorized to work for any U.S. employer; visa sponsorship is unavailable. Business English is required, and Mandarin is a plus.

From the employer

Salary Range: $137,000.00 - $196,000.00

Introduction

The Director of Sales, DTC & Amazon, Americas leads iRobot’s owned direct-to-consumer business and Amazon sales across the Americas, with primary focus on the United States and Canada. The role is accountable for profitable growth, channel execution, customer experience, and digital commerce performance across iRobot.com, Amazon, and relevant emerging commerce platforms.
Reporting to the Head of Sales, Americas, this leader manages an integrated DTC and e-commerce team of approximately 4-5 employees and serves as a key connection between the Americas organization and global digital commerce teams. The ideal candidate balances strategic commercial ownership with hands-on execution across revenue, profitability, traffic, conversion, assortment, pricing, promotions, inventory, launches, and operational issue resolution.

What You Will Do:

DTC & Amazon Commercial Leadership

  • Lead the Americas DTC business across iRobot.com, Shopify, TikTok, and other owned or emerging digital commerce platforms.
  • Own annual and quarterly DTC and Amazon revenue, GMV, profitability, market share, customer growth, and channel performance objectives.
  • Develop and execute commercial, promotional, seasonal, peak-period, and new product launch plans across DTC and Amazon.
  • Lead Amazon customer planning, negotiations, retail and advertising relationships, Prime events, catalog health, content quality, product availability, ratings and reviews, and digital shelf execution.
  • Improve traffic, conversion, average order value, customer acquisition, retention, repeat purchase, advertising efficiency, merchandising performance, and customer experience.
  • Coordinate DTC and Amazon assortment, pricing, promotions, media, inventory, and launch plans while maintaining appropriate channel differentiation.

Team Leadership & Operating Rhythm

  • Lead and integrate DTC, Amazon, e-commerce operations, merchandising, and supporting capabilities into one coordinated digital commerce team of approximately 4-5 employees.
  • Define team responsibilities, KPIs, decision rights, workflows, business reviews, dashboards, trading routines, and issue-resolution processes.
  • Develop team capabilities and build a fast, accountable, collaborative, and results-oriented culture.
  • Build talent and succession plans, establish individual development priorities, and effectively manage external agencies, technology partners, and service providers.

Merchandising, Inventory & Operations

Planning, Analytics & Cross-Functional Collaboration

  • Own annual, quarterly, monthly, and peak-period business planning for DTC and Amazon, translating regional revenue, profit, and market share objectives into executable channel plans.
  • Use data, scorecards, reporting routines, and performance reviews to identify gaps, diagnose root causes, prioritize actions, and improve results.
  • Provide clear visibility to leadership on commercial risks, upside opportunities, investment needs, required decisions, business performance, priorities, and outlook.
  • Serve as the key Americas commercial connection to global DTC and digital commerce teams, translating global priorities and capabilities into executable Americas plans.
  • Partner with Marketing, Product, Finance, Supply Chain, Operations, Customer Experience, Legal, IT, Performance Marketing, CRM, Brand Marketing, and headquarters teams to deliver channel objectives.
  • Provide consumer, customer, and competitive insights to inform portfolio, pricing, promotional, media, technology, inventory, and supply decisions.

To Be Successful You Will Have:

  • Bachelor’s degree or above in business, marketing, e-commerce, finance, or a related field.
  • 8+ years of progressive experience in DTC, e-commerce, digital commerce, sales, or customer management, including at least three years managing e-commerce operations in North America.
  • Proven ownership of meaningful revenue, GMV, profitability, market share, or customer-growth targets.
  • Demonstrated experience leading cross-functional digital commerce teams and operating effectively at both strategic and hands-on execution levels.
  • Hands-on experience with Shopify, Amazon, or similar commerce platforms, including knowledge of Amazon retail, advertising, marketplace, promotional, and operational environments.
  • Strong understanding of North American consumers, digital merchandising, performance marketing, CRM, fulfillment, customer experience, and e-commerce operating models.
  • Strong analytical, commercial, financial, leadership, negotiation, executive presentation, business-planning, and cross-functional communication skills.
  • Preferred experience includes consumer electronics, smart home, robotics, appliances, connected devices, durable consumer goods, owned DTC plus Amazon, global or Asia-based headquarters, subscriptions, replenishment, accessories, or recurring-revenue models.
  • Fluent business English required; Mandarin Chinese is a plus.
  • Based in Seattle, WA

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or assume sponsorship of any additional employment visas at this time.

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