Content Analyst
Mid-level Content Creation role at Invesco. Charlottetown · full-time · CA$55,000–CA$61,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Analyze EMEA content domains and support North American work across development, research, and deployment
- Create quality measures, dashboards, and reporting that show content performance to senior leaders
- Align domain experts around shared taxonomy definitions, fields, and categorization standards
- Turn stakeholder needs into user stories while supporting testing, impact reviews, and cross-team delivery
- Lead content governance through monitoring, documentation, process improvements, escalations, Jira, and Confluence
What you bring
- Bring a bachelor’s degree and at least five years in technology platforms, project management, or content development and distribution
- Know CMS or DAM platforms, content lifecycle practices, migrations, and API-based integrations
- Use SQL and advanced Excel features, including formulas and pivot tables, with strong desktop tool skills
- Apply process mapping, statistical reasoning, and careful analysis to organize and explain large datasets
- Understand content categorization and bring strong communication, organization, relationship-building, and influencing skills
Who this fits
You’ll suit a hands-on, analytical role that connects marketing, business, and technology teams across EMEA, with some North America support. You’ll need to manage competing priorities, communicate clearly, and work comfortably when requirements are unclear. The position is full time in Charlottetown, with at least four full days each week expected in an Invesco office.
From the employer
As one of the world’s leading independent global investment firms, Invesco is dedicated to rethinking possibilities for our clients. By delivering the combined power of our distinctive investment management capabilities, we provide a wide range of investment strategies and vehicles to our clients around the world. If you're looking for challenging work, intelligent colleagues, and exposure across a global footprint, come explore your potential at Invesco.
Job Description
The team:
We are a unified, collaborative marketing team focused on creating meaningful client connections that drive business growth. We combine deep insights with strong partnerships to deliver timely, relevant, and impactful experiences for our clients. Our team is committed to continuous learning, innovation, and excellence in everything we do. We align closely with distribution partners to generate demand and unlock new opportunities across the business. Above all, we measure and optimize our efforts to ensure we consistently deliver value, drive engagement, and strengthen loyalty to Invesco.
The role:
The Content Enablement Content Analyst is a key role within Invesco’s Global Content Enablement team, supporting the Americas & EMEA Marketing organization. This position executes the content strategy and roadmap to enhance the quality, accessibility, and usability of content across the EMEA region. The role focuses on building and managing content infrastructure, ensuring accurate categorization, distribution, and access across platforms and audiences. It partners closely with business and technology stakeholders to deliver consistent, well-governed content solutions and ensure requirements are clearly defined and tested. This hands-on role is critical to improving content quality and driving engagement, ultimately enabling a stronger client and investment experience.
Responsibilities of the role:
- Provides analytics support primarily for EMEA content domains, with additional support for North America.
- Partners closely with EMEA Content Product Owners to deliver analysis across development, deployment, and research initiatives.
- Defines and standardizes content quality metrics, building reporting and dashboards to provide visibility into content performance for senior leadership.
- Collaborates with EMEA and NA domain experts to develop and maintain global taxonomy, aligning stakeholders to standardized definitions and fields.
- Bridges business and technology teams to ensure solutions meet requirements and align with strategic priorities.
- Maps business processes, develops expertise in content sources, and provides recommendations to improve content effectiveness.
- Translates stakeholder needs into user stories and supports execution of content initiatives, including testing, impact analysis, and cross-team coordination.
- Leads governance and documentation efforts, including content quality monitoring, process improvement, issue escalation, and maintaining records in tools such as Jira and Confluence.
Requirements of the role:
- Bachelor’s degree, 5+ years in technology platforms, project management, or content development and distribution.
- Experience with CMS and/or DAM platforms, content lifecycle management, and content migrations, including API-based integrations.
- Familiarity with AI-assisted content analysis and UX or digital marketing concepts.
- Strong skills in workflow/process mapping, with the ability to manage multiple priorities, meet deadlines, and operate effectively in ambiguous environments.
- Advanced technical proficiency, including SQL and Excel (advanced formulas, pivot tables; VBA a plus), along with strong desktop tool capabilities.
- Strong analytical and statistical reasoning skills, with ability to organize, analyze, and communicate large data sets with accuracy and attention to detail.
- Knowledge of content categorization (campaign, program, asset class, product), with preferred experience in investment or asset management content.
- Client-focused, execution-oriented professional with strong communication, organizational, relationship-building, and influencing skills, plus a data-driven approach to measuring content performance and impact.
The salary range for this position is $55,000 to $61,000 per year. The total compensation offered for this position includes salary and incentive pay and will vary based on skills, experience and location.
Full Time / Part Time
Full timeWorker Type
EmployeeJob Exempt (Yes / No)
YesWorkplace Model
Pursuant to Invesco’s Workplace Policy, employees are expected to comply with the firm’s most current workplace model, which as of October 1, 2025, includes spending at least four full days each week working in an Invesco office. This reflects our belief that spending time together in the office helps us build stronger relationships, collaborate more easily, and support each other’s growth and development.
What’s in it for you?
Our people are at the very core of our success and we strive to provide employees with a competitive total rewards package which includes:
Hybrid working environment
RRSP Contributions
Health & Wellness Benefits
Work flexibility Programs
Parental Leave Benefits
Study Support
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The job holder may be required to perform other duties as deemed appropriate by their manager from time to time.
Invesco is committed to fair and accessible employment practices. If selected for an interview, we will work with you to ensure that your interview is accessible and accommodation is provided. Please contact us at accessibility@invesco.ca or 1.800.874.6275 to let us know if you require accommodation for an interview due to a disability.
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