Senior Account Executive - Canvas - K12
At a glance
Senior Account Executive role at Instructure, Inc.. Remote, United States · full-time · $90,000–$112,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Sell Canvas, MasteryConnect, LearnPlatform, and related services across your assigned territory
- Find new district customers while expanding and cross-selling within existing accounts
- Shape presentations, proposals, and solution guidance around each prospect’s needs
- Move buyers through evaluation and purchasing toward timely closes, then forecast results accurately
- Record account details in Salesforce while building district relationships and pipeline strategies
What you bring
- At least five years of sales experience, preferably in EdTech or SaaS solutions
- Background selling enterprise software and related services to organizations
- Ability to engage C-suite and executive buyers through strategic, consultative selling
- Skill in diagnosing needs and turning them into tailored proposals
Who this fits
You’ll suit a senior enterprise seller who understands educational purchasing and can work with school-district stakeholders at multiple levels. The role is remote within the United States and may require travel reaching half of your working time. A background check and identity verification are part of the hiring process.
From the employer
At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:
Instructure is seeking an experienced Senior Account Executive to join our growing K-12 sales team. You’ll play a key role in expanding the reach of our learning solutions—including Canvas, MasteryConnect, and LearnPlatform—across your assigned territory, helping districts modernize and simplify their approach to education.
What you’ll do
Drive new business growth by selling the Instructure suite (Canvas, MasteryConnect, LearnPlatform, and related services) in your territory
Hunt for new logo business while upselling and cross-selling to existing accounts
Share insights to help prospective clients accurately evaluate solutions and choose what best fits their needs
Prepare and tailor messaging and presentations for prospective clients
Guide prospects through the purchasing process to successful, timely closure
Accurately forecast your quarterly and annual sales performance
Develop targeted sales strategies to build and nurture a robust client pipeline
Build and maintain relationships with key stakeholders throughout school districts
Consistently achieve or exceed sales quotas within established timelines
Partner closely with Regional Directors and clients in the field to gain referrals and expand market presence
Log detailed, accurate account information in Salesforce CRM in a timely manner
What we’re looking for
5+ years of proven sales experience, ideally within EdTech or SaaS solution sales
Experience with enterprise-level software sales and services
Understanding of educational pedagogy and the dynamics of selling a learning management system (LMS) preferred
Demonstrated ability to sell at all levels, including C-suite and executive leadership
Outstanding strategic and consultative sales skills
Ability to conduct thorough needs analyses and develop tailored proposals
Willingness to travel up to 50%
If you are driven by helping educators transform how learning happens, and you thrive in a dynamic, high-growth environment, we want to meet you. Join us in shaping the future of education at Instructure.
Get in on all the awesome at Instructure!
We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:
Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.
Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.
Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.
Comprehensive wellness programs and mental health support
Learning and development resources, including professional development tools and tuition reimbursement, to support your growth
The technology and tools you need to do your best work
Motivosity employee recognition program
A culture rooted in inclusivity, support, and meaningful connection
We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.
Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.
All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.
Any attempt to misrepresent personal or professional information will result in disqualification.
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