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Growth Account Executive - Higher Education - Nordics (remote)

Instructure, Inc. instructure.com Open · verified Oct 23, 2026
Hybrid Sweden London Full-time Mid-level Account Executive

At a glance

Mid-level Account Executive role at Instructure, Inc. Sweden · full-time.

Pay not stated Account Executive salary

RoleAccount Executive
SeniorityMid-level
LocationSweden
WorkplaceHybrid
EmploymentFull-time
PostedOct 19, 2026 · 5d ago
Also hiring inLondon
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Shape account plans for universities and colleges across the UK and Ireland, managing a group of existing customers
  • Explore institutions’ education priorities and trends, then find ways to help them succeed with Instructure’s products
  • Build proposals and explain the value and return on investment of the platform to secure long-term enterprise agreements
  • Keep pipeline records current, share forecasts, and meet or exceed sales quotas
  • Bring customer feedback to Product and Customer Experience teams, and represent the role at education events

What you bring

  • At least four years of sales experience, or a bachelor’s degree
  • Professional English and strong business writing skills
  • Experience selling enterprise software, SaaS, and services
  • Skill in uncovering customer needs and turning them into tailored proposals, including tender responses

Who this fits

This is an individual-contributor sales role focused on existing university and college accounts in the UK and Ireland. Expect travel for on-site meetings and events, amounting to thirty percent. Education-sector and public-tender experience are preferred, and additional languages are a plus.

From the employer

At Instructure, we believe in the power of people to grow and succeed throughout their lives. Our goal is to amplify that power by creating intuitive products that simplify learning and personal development, facilitate meaningful relationships, and inspire people to go further in their education and careers.
We do this by giving smart, creative, passionate people opportunities to create awesome. And that's where you come in:

As part of market leading growth, we are looking for a high performing individual contributor to focus specifically on partnering with our existing clients who are using Canvas LMS and the wider Instructure Learning Platform across the United Kingdom and Ireland. This is a role that will require travel for on-sites and events (30%), as well as a strategic mindset. As a Growth Account Executive, you will be responsible for the long term, sustainable success of institutions using our solutions across the region (primarily universities and colleges), ensuring all aspects of the business are healthy.

What you will be doing:

  • Lead the development of Instructure’s client strategy for Institutions in the UK & Ireland region; manage numerous accounts strategically.

  • Engage with institutions to understand their educational strategy; keep close to emerging trends and develop innovative approaches to ensure our clients are successful using Instructure’s solutions.

  • Create and articulate compelling value propositions around Instructure solutions and services.

  • Support customer growth through well-developed sales engagements and successful go-to-market strategy to achieve outcomes that drive educational value.

  • Secure long-term and business terms with enterprise customers by selling the value and return on investment of our platform.

  • Provide informative input back to other team functions, particularly Product and Customer Experience.

  • Demonstrate superb pipeline management and hygiene, providing regular forecast updates across short, medium, and long-term goals.

  • Consistently achieve and surpass established quotas within the specified time frame.

  • Foster strong internal relationships with colleagues, whilst contributing to our entrepreneurial growth culture.

  • Attend industry and key events; establish yourself as a thought leader for innovation in the education sector.

Here’s What You Will Need to Know/Have:

  • English language proficiency is a must, alongside excellent business written skills.

  • Additional languages desirable.

  • Bachelor's degree and/or minimum of 4+ years of proven sales experience.

  • Ability to conduct comprehensive needs analysis and craft compelling proposals that effectively communicate the value of our offering and align with the specific needs of the client.

  • Understanding educational strategy and the process involving selling a VLE/LMS is a plus.

  • Experience working in education or with a pedagogical background preferred.

  • Experience selling enterprise-level software, SaaS sales, and services.

  • Experience selling into education preferred.

  • Ability to do detailed needs analysis, proposal development, and tender completion.

  • Experience managing public tender procurement preferred.

  • Strategic and consultative sales acumen, enabling you to think critically, proactively identify opportunities, and offer tailored solutions to drive revenue growth.

Get in on all the awesome at Instructure!

We offer competitive, meaningful benefits in every country where we operate. While they vary by location, here's a general idea of what you can expect:

  • Competitive compensation, plus all full-time employees participate in our ownership program - because everyone should have a stake in our success.

  • Flexible work culture. Our remote, hybrid and in-office collaboration spaces vary by role, team and location.

  • Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to step back and recharge based on departmental needs.

  • Comprehensive wellness programs and mental health support

  • Learning and development resources, including professional development tools and tuition reimbursement, to support your growth

  • The technology and tools you need to do your best work

  • Motivosity employee recognition program

  • A culture rooted in inclusivity, support, and meaningful connection

We believe in hiring great people and treating them right. The more diverse we are, the better our ideas and outcomes.

Instructure is an Equal Opportunity Employer. We comply with applicable employment and anti-discrimination laws in every country where we operate.

All employees must pass a background check as part of the hiring process. To help protect our teams and systems, we’ve implemented identity verification measures. Candidates may be asked to verify their legal name, current physical location, and provide a valid contact number and residential address, in accordance with local data privacy laws.

Any attempt to misrepresent personal or professional information will result in disqualification.

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