Marketing Manager, Institute of Foundation Models (IFM)
Mid-level Marketing (General) role at Institute of Foundation Models. Sunnyvale · full-time · $225,000–$275,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll plan launches and milestone campaigns for foundation models
- You’ll support go-to-market work through digital, social, and partner channels
- You’ll create web copy, presentations, videos, and blog content
- You’ll turn technical AI ideas into messaging people can understand
- You’ll measure results and adjust campaigns using data and feedback
What you bring
- At least five years of marketing experience, preferably in technology or AI
- Strong ability to execute campaigns and develop content
- Clear communication of complex technical concepts
- Experience working across teams in fast-paced settings
- Familiarity with AI or developer-focused products is preferred
Who this fits
This suits a marketer who can turn advanced AI research into campaigns for developers, researchers, and the wider AI community. You’ll work with communications, research, and product teams in a fast-moving environment. The role is onsite in Sunnyvale, United States.
From the employer
The Role
We are seeking a Marketing Manager to develop and execute high-impact campaigns for IFM’s foundation models and research initiatives. Based in Sunnyvale, this role focuses on translating complex technical work into clear, compelling campaigns, content, and assets for developers, researchers, and the broader AI ecosystem.
Key Responsibilities
Campaigns & Launches
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Plan and execute integrated campaigns for model launches and key milestones
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Support go-to-market efforts across digital, social, and partner channels
Content & Assets
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Develop marketing materials including web content, presentations, videos, and blogs
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Translate complex AI concepts into clear, engaging messaging
Collaboration
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Partner with communications, research, and product teams on messaging and priorities
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Ensure consistency across channels and alignment with global efforts
Performance
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Track and optimize campaign performance
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Refine messaging based on data and feedback
Qualifications
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5–7 years of marketing experience, preferably in technology or AI
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Strong campaign execution and content development skills
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Ability to communicate complex technical concepts clearly
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Experience working cross-functionally in fast-paced environments
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Familiarity with AI or developer-focused products preferred