Sales Director - Minnesota

Insignia Systems insigniasystems.com Open · verified Oct 2, 2026

Minneapolis Full-time Director Sales Leadership

At a glance

Leadership Sales Leadership role at Insignia Systems. Minneapolis · full-time.

Pay not stated

RoleSales Leadership

SeniorityDirector

LocationMinneapolis

EmploymentFull-time

PostedJul 20, 2026 · 2mo ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Reach revenue goals by engaging clients proactively and developing relationships with brand, retail, and agency decision makers
Guide opportunities from first meeting through needs discovery, program presentation, project delivery, and retail milestones
Shape scopes with CPG brands and move their programs through Insignia’s internal project stages
Advise clients on retailer guidelines, routes to market, and in-store conditions that affect execution
Retain current accounts, find new prospects, and coordinate internal teams for successful client programs

What you bring

Strong customer orientation, problem-solving ability, careful attention to detail, and clear written and verbal communication
A structured yet flexible approach to managing multiple priorities through changing project stages
Self-direction and the ability to adjust quickly when conditions shift
Working proficiency in Excel, PowerPoint, Outlook, and Word

Who this fits

You’ll suit this role if you can combine consultative selling with relationship management and detailed project coordination. It fits someone comfortable working with CPG brands, retailers, agencies, and internal teams on fast-moving creative programs. The position is based in Minneapolis and is full-time.

From the employer

Join Insignia as a Sales Director and help bring bold retail ideas to life.

We’re looking for a Sales Director with exceptional interpersonal skills who can navigate clients, retailers, and cross-functional teams with confidence and professionalism. In this role, you’ll be our CPG brands’ strategic partner, building relationships while diving into details and insights to ensure every display project delivers exceptional results for both Insignia and our CPG and retail clients.
The ideal candidate is equal parts strategic consultant and relationship builder, passionate about sales, customer service, and navigating the complexity of large-scale, creative projects. If you thrive in fast-paced environments, enjoy collaborating across teams, and are motivated by seeing ideas move from design to reality on the retail floor, this role is for you.

Position Responsibilities:

Meet/exceed annual revenue targets through thoughtful, proactive client engagement
Identify and build relationships with key decision makers, including brand managers, retail sales teams, and agency partners
Drive end to end sales cycle from securing meetings, identifying needs, developing and presenting programs, through execution
Partner with CPG brands to identify opportunities, build the project scope, and facilitate the program through the Insignia project stages as well as retail milestones
Understand the competitive landscape of both design agencies and display manufacturing and effectively differentiate the Insignia approach & value
Ensure long term retention of existing accounts through customer service and strategic planning
Become a retailer expert for your clients. Understanding and educating clients on retailer guidelines, routes to market, and the in-store landscape to ensure they are set-up for success
Partner with Insignia cross functional teams to ensure successful execution of client programs
Identify new client opportunities, outreach, and build relationships

How to know if you’re a fit:

Customer-focused with strong problem-solving abilities and attention to detail
Process-driven yet adaptable in ambiguous, fast-changing environments
Skilled at managing multiple priorities across varying stages
Clear and effective communicator, both written and verbal
Proactive self-starter who can pivot with minimal disruption
Proficient in Microsoft Office (Excel, PowerPoint, Outlook, Word)

At Insignia, we pride ourselves on fostering a collaborative, innovative, and growth-minded culture where every team member plays a key role in driving success. As a Sales Director, you’ll not only shape high-impact retail experiences but also contribute to a team that values creativity, accountability, and client partnership. If you’re ready to take on challenging, dynamic projects and build your career with a company at the forefront of in-store marketing, we’d love to hear from you. Apply today and help us transform ideas into experiences that connect shoppers with brands.