Social Media-Digital Marketing Specialist
At a glance
Mid-level Digital Marketing role at IDT. Guatemala City.
Pay not stated Digital Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Create social media graphics, brand materials and short videos for sales representatives serving small and mid-sized businesses
- Keep representatives’ local social accounts active with content designed to generate merchant leads
- Coordinate content requests with sales leaders and high-performing representatives
- Coach sales teammates patiently as they learn digital tools and stronger content practices
What you bring
- You communicate fluently in both English and Spanish for work with representatives and their clients
- Your portfolio demonstrates polished social content and brand design
- You can create graphics and short videos using Canva, Adobe Creative Suite or comparable software
- You have managed and grown Instagram, Facebook and WhatsApp Business for local or small-business promotion
Who this fits
This hands-on execution role suits a self-directed, organized creator who can handle requests from multiple sales representatives. You’ll work in direct coordination with sales leadership and representatives, following established priorities, brand guidelines and audience targets rather than setting high-level strategy.
From the employer
About the Role
We are looking for a bilingual Social Media & Design Specialist to support our nationwide field sales force. Our representatives sell industry-leading solutions—including NRS Point of Sale, merchant processing, business funding, and BOSS Revolution services—to small and mid-sized businesses across the United States.
In this role, you will serve as the dedicated creative resource for our sales team, transforming their local social media presence into a consistent driver of merchant leads.
Key Context:
This is a hands-on execution role rather than a high-level strategy position. Strategic priorities, brand guidelines, and target audiences are already established. We need an agile content creator who can independently design high-quality visual assets, produce short-form video, and maintain an active social media cadence in direct coordination with sales leadership and top-performing representatives.
Requirements
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Fully Bilingual (English & Spanish): Non-negotiable, as you will interact directly with our bilingual sales representatives and their clients.
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Strong Design Portfolio: We hire based on proven skill rather than job titles. Your portfolio should showcase engaging, professional social media content and brand assets.
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Hands-On Graphic & Video Creation: Proficiency in Canva, Adobe Creative Suite, or similar design software, with the ability to produce polished visuals and short-form video content.
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Social Media Expertise: Proven track record managing and growing Instagram, Facebook, and WhatsApp Business—with a focus on local/SMB promotion rather than generic posting.
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Autonomous & Highly Organized: Capable of balancing competing priorities, managing multiple reps' requests, and delivering consistent, high-quality output under minimal supervision.
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Empathetic Communicator: Comfortable and patient coaching non-tech-savvy team members on adopting digital tools and content best practices.
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Basic Web & Landing Page Building: Hands-on experience with platforms such as Wix, Squarespace, or WordPress.
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Digital Marketing & Lead Generation: Familiarity with paid social ad setup or organic lead-gen funnels.
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Industry Familiarity: Knowledge of POS (Point of Sale), merchant services, payment processing, or the retail/small-business landscape.
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Advanced Video Editing: Experience crafting high-retention Reels, TikToks, and short-form storytelling.
What We Are Looking For (Must-Haves):
Nice-to-Haves:
We Offer:
- Competitive salary
- Bonuses
- A great and positive workplace
- Parking Subsidy
- Life and Medical Insurance
- Benefits and Discounts
- Growth opportunities
- Benefits by law (Bono 14, Aguinaldo, IGSS, IRTRA, Vacations)
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