Junior Mobile User Acquisition Manager (App Campaigns)

IDT idt.net Open · verified Oct 6, 2026

Remote Newark Junior Growth Marketing

At a glance

Junior Growth Marketing role at IDT. Remote, United States · $50,000–$55,000 base.

SalaryStated by IDT

$50,000 – $55,000

Base salary for this role, in USD per year, as published in the posting.

RoleGrowth Marketing

SeniorityJunior

LocationNewark

WorkplaceRemote

Base pay$50,000–$55,000

PostedOct 2, 2026 · 4d ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Help launch and tune paid campaigns on Google Ads, Meta, TikTok, Snapchat, Reddit, X and other channels
Track results from impressions through installs, activation and later conversions to guide spend and campaign changes
Run creative A/B tests and assess how new assets affect campaign performance
Turn performance findings into optimization steps, coordinating with designers on app-specific ad creative

What you bring

At least one year managing paid campaigns in user acquisition or growth
You have acquired users for B2C apps and worked directly in paid social platforms such as Meta, TikTok or Snapchat
You can interpret campaign data and use it to make clear optimization choices
You communicate fluently in spoken and written English

Who this fits

This junior role suits someone looking to build mobile user acquisition skills through campaign execution, testing and performance analysis. It is remote, with the role supporting growth for two apps.

From the employer

IDT (www.idt.net) is a communications and financial services company founded in 1990 and headquartered in New Jersey, US. Today it is an industry leader in prepaid communication and payment services and one of the world’s largest international voice carriers. We are listed on the NYSE, employ over 1500 people across 20+ countries, and have revenues in excess of $1.5 billion.

We are looking for a hands-on Junior User Acquisition Manager to support our marketing team. In this role you will assist in executing and scaling paid campaigns across multiple digital channels, helping grow the user base for two of our flagship apps, Boss Money and Boss Revolution. This is a great opportunity for someone looking to develop their UA skills through smart strategy, continuous testing, and data-driven optimization.

Responsibilities:

Support the execution of paid campaigns across multiple channels, including Google Ads, Meta, TikTok, Snapchat, Reddit, X and others, assisting with strategy, setup and daily optimization.
Help develop and execute channel strategies to contribute to user acquisition targets (CPI, CPA, ROAS).
Analyze the full performance funnel from ad impression through install, activation and downstream conversions, connecting paid media inputs to outcomes that inform budget and optimization decisions.
Support creative testing from concept to completion, executing A/B tests and helping establish a structured testing framework.
Monitor and measure creative performance to evaluate how UA optimizations and changes influence results.
Identify areas of improvement by analyzing performance data and converting insights into clear actions.
Support the day-to-day collaboration with designers and creative teams to ensure ad assets are aligned with each app's messaging and audience.
Continuously seek to learn and experiment with new channels, optimization strategies and creative concepts, staying ahead of the latest trends in mobile user acquisition.
Experience or interest in leveraging AI tools to support day-to-day marketing tasks, from creative production and copywriting to campaign workflows and performance analysis.

Requirements:

1+ year managing paid campaigns in a UA or growth role.
B2C App acquisition experience needed.
Hands-on experience with paid social platforms such as Meta, TikTok, and Snapchat.
Strong analytical mindset with the ability to analyze performance data and turn it into clear optimization decisions.
Fluent in English (Spanish will be a plus); written and spoken.

What we offer:

An exciting and challenging job with talented people around.
Referral program – get rewarded for helping us grow the team with talented people.
Health, Dental, Vision, & 401k.
PTO – including vacation, sick leave, and holidays.
Commuter Benefits Program.
Short and Long Term Disability.
Flexible working arrangements.
Tuition Reimbursement Program, and more.