Integrated Campaign Manager, North America (New York)
At a glance
Manager-level Campaign Management role at Ideals. Remote, United States · full-time · $145,000–$200,000 base.
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What you'll do
- Work with regional sales leaders to choose target segments and accounts, then focus marketing on pipeline growth
- Build campaigns that carry priority accounts from awareness to sales conversations across digital, ABM, SDR, and content
- Run regional events and other in-person programs with Sales as part of wider campaigns
- Develop ABM programs for strategic US accounts alongside global marketing teams
- Use performance and pipeline data with RevOps and Marketing Ops to identify what works and where to adjust
What you bring
- Four to seven years in B2B marketing, especially integrated campaigns, field marketing, ABM, or demand generation
- A track record with enterprise accounts and sales-planned programs that generate meetings and opportunities
- You can set a regional plan with leadership and also carry out its details
- You can interpret campaign results and turn complex ideas into clear messages for senior decision-makers
Who this fits
This role suits a hands-on campaign marketer who can partner closely with sales and work on strategic US accounts. You must be based in New York City, spend regular time with Sales and customers in financial districts and across the East Coast, and travel around twenty to thirty percent for events and account visits.
From the employer
Get to know us
Ideals is a global B2B SaaS product company recognized as the most highly rated and customer-centric brand in the secure business collaboration market. Trusted by over 2,000,000 users from 300,000 companies globally, we help people run high-stakes processes and make important decisions with less stress, higher quality, and shorter hours.
Ideals Virtual Data Room (VDR): Secure document sharing and collaboration for due diligence, fundraising, corporate reporting, licensing, clinical trials, and other complex transactions.
Ideals Board: Board and leadership collaboration platform for faster, safer, and more compliant decision-making.
The role
We're looking for an East Coast–based marketer owning integrated field marketing and campaigns across North America, with a strong focus on the major financial hubs around the New York financial districts.
Working in close partnership with the central and global marketing teams, you will turn our global positioning, campaign strategy and ABM framework into sharp, locally resonant programs for Tier 1 financial services accounts.
You will also manage the regional integrated campaigns budget. This is a strategy and execution role: you will help shape the regional plan and then run it - designing and executing full-funnel, account-focused campaigns that combine digital, ABM, SDR plays, content, and high-impact in-person and virtual executive events, ensuring every touchpoint is orchestrated to drive meetings, opportunities and revenue in the region.
We're looking for someone based in New York City with the ability to spend regular time in person with Sales and customers in the financial districts and across the East Coast as needed (expect c. 20 to 30% travel for events and account visits).
Compensation range: $145K-$200K
What you will do
Sales partnership
Partner closely with regional Sales leadership to define focus segments, priority accounts, and marketing priorities that directly support pipeline growth. Act as a constant, embedded partner to Sales, serving as the day-to-day marketing lead for US Sales and BDM teams, enabling effective engagement with Tier 1 accounts.Integrated campaigns
Plan and deliver integrated, multi-channel campaigns that move priority segments from initial awareness through sustained engagement, shaping brand perception and driving meaningful, sales-led conversations.Field marketing
Own regional field marketing, including strategizing and executing, events and offline touchpoints as part of broader campaigns, in tight alignment with Sales, to drive tangible business outcomes.ABM
Deliver and continuously evolve ABM foundations and plays in collaboration with global teams, with a strong focus on strategic US accounts.Data and reporting
Track performance and pipeline impact, translating data into clear, actionable insights. Partner with RevOps and Marketing Ops to understand what’s working, what’s not, and where there's an opportunity to support.Global strategy localization
Bring a deep understanding of the US market and customer needs. Translate global strategy into regional inputs, ensuring campaigns and narrative land effectively in the US.
What you bring
4-7 years’ experience in B2B marketing, with a focus on integrated campaigns, field marketing, ABM or demand generation.
Proven track record working with enterprise / Tier 1 accounts, ideally within financial services, fintech, SaaS or other complex B2B environments.
Demonstrated experience co-planning pipeline with sales and owning programs that lead to meetings and opportunities, not just activity.
Comfortable operating as both strategic planner and hands-on operator – from shaping the regional plan with leadership to executing the details.
Strong relationship-building skills; able to become a trusted partner to senior sales leaders and credible in conversations with C-level stakeholders.
Data-literate and experiment-minded: able to read dashboards, interpret performance, and propose clear next steps.
Excellent written and verbal communication skills; able to turn complex ideas into sharp, compelling narratives for senior decision-makers.
Our assessment process
Screening call with the Talent Acquisition Specialist (~45 mins)
Portfolio review
Test task (5 business days) + Presentation with a Hiring Manager (90 min)
Interview with VP, Sales, Strategic Accounts - North America (30 min)
Competency-based interview with the Talent Acquisition Specialist (60 mins)
What we offer
We highly value our people, so we will empower you with all the resources and support to help you reach your full potential.
For your best work
Remote-first flexibility to shape your ideal workday
Home workplace budget
Co-working expense coverage
Individual IT budget for extra equipment
Top-tier tech and AI-powered tools
For your growth
Access to Ideals Academy with numerous courses
Investment in external learning and development activities
Guidance in Personal Development Plan creation
Professional literature and subscriptions coverage
Support of your passion as a speaker or writer
Internal talent mobility opportunities
For your well-being
100% employer-paid health insurance for US employees with a 401(k) match program
Mental health activities reimbursement
Sport benefit balance for sports activities and equipment
Funding for sports competitions
20 business days of annual leave
Paid health-related time off
Extra perks
Budget for meetups with your local team
Generous internal referral program
Our culture
Commitment, Excellence, Collaboration, Trust and Care are core values to the Ideals team. For us, these are the principles that every Idealer lives and breathes. We are on the lookout for like-minded individuals who share our values. By doing so, we create a team where talents feel at ease and work to the best of their abilities.
Ideals is an equal opportunity employer
At Ideals, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you need assistance or an accommodation due to a disability, you may inform us in the 'Additional information' field when submitting your application.