Senior Brand Manager

Ibqbjb Open · verified Sep 19, 2026

Charlotte Full-time Senior Brand Marketing

Senior Brand Marketing role at Ibqbjb. Charlotte · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build and deliver global training so employees and agency partners can apply the brand strategy and identity
Create and roll out brand assets that support SBG campaigns for products and services
Establish governance tools and workflows, then produce digital, print, and video content with agencies and internal teams
Coordinate new brand launches with marketing, communications, and other cross-functional groups
Track brand results, recommend improvements, and advise brand specialists and marketing teams

What you bring

Bring eight to ten years of brand management or marketing experience
Show success creating and putting broad brand strategies into practice
Know brand architecture, research, training, and governance
Use strong project management, analysis, strategic judgment, communication, and presentation skills
Lead across functions, manage concurrent work, meet deadlines, and contribute on a global team

Who this fits

This role suits a senior brand marketer who can shape a global brand, guide teams, and turn strategy into consistent campaign materials and training. The role is based in Charlotte, United States, and involves working with global teams. A marketing, business, or related degree is valued, with an MBA preferred; technology or industrial experience is also preferred

From the employer

Following the introduction of the company’s new brand in June 2026, this role will play a pivotal part in ensuring the new brand is brought to life globally as it was envisioned. You will lead a critical training agenda to ensure our employees and agency partners understand our new brand strategy and visual / verbal identity. You will work closely with the marketing and communications teams in our SBGs (strategic business groups) as well as corporate marketing teams.

This role offers an exciting opportunity to make a significant impact on our new brand's success. You will have the opportunity to shape and evolve our brand, drive brand awareness and understanding, and ensure brand consistency across all marketing channels. With your strong analytical, strategic thinking, and project management skills, you will help set the foundation for our brand for decades to come.

Key Responsibilities

Developing and executing comprehensive global brand training programs
Leading the development and implementation of brand assets to support the strategic business groups’ marketing campaigns to promote products and services
Creating brand governance tools and processes
Creating digital, print and video brand content working with agency partners and internal team
Collaborating with cross-functional teams to develop and launch new brand initiatives
Providing strategic guidance and mentorship to brand specialists and marketing teams
Monitoring and evaluating brand performance metrics and making data-driven recommendations for improvement
Assisting with development of brand architecture strategies

YOU MUST HAVE

Proven experience of at least 8 - 10 years in brand management/marketing
Demonstrated success in developing and implementing comprehensive brand strategies
Demonstrated experience in brand architecture, brand research, training, and governance
Strong project management skills
Strong analytical and strategic thinking skills
Excellent communication and presentation skills
Ability to lead and inspire cross-functional teams
Ability to manage multiple projects simultaneously and meet deadlines
Ability to work on a global team

WE VALUE

Bachelor's degree in marketing, business, or related field; MBA preferred
Passion for branding and marketing
Proven track record of driving brand growth and market share
Strong leadership and strategic planning abilities
Ability to think creatively and innovatively
Experience in mentoring a team
Experience in the technology or industrial industry preferred

ABOUT HONEYWELL

Honeywell International Inc. (Nasdaq: HON) invents and commercializes technologies that address some of the world’s most critical challenges around energy, safety, security, productivity, and global urbanization. We are a leading software-industrial company committed to introducing state of the art technology solutions to improve efficiency, productivity, sustainability, and safety in high growth businesses in broad-based, attractive industrial end markets. Our products and solutions enable a safer, more comfortable, and more productive world, enhancing the quality of life of people around the globe. Learn more (https://www.honeywell.com/us/en)

BENEFITS OF WORKING FOR HONEYWELL

In addition to a competitive salary, leading-edge work, and developing solutions side-by-side with dedicated experts in their fields, Honeywell employees are eligible for a comprehensive benefits package. This package includes employer-subsidized Medical, Dental, Vision, and Life Insurance; Short-Term and Long-Term Disability; 401(k) match, Flexible Spending Accounts, Health Savings Accounts, EAP, and Educational Assistance; Parental Leave, Paid Time Off (for vacation, personal business, sick time, and parental leave), and 12 Paid Holidays. For more information visit: click here

The application period for the job is estimated to be 40 days from the job posting date; however, this may be shortened or extended depending on business needs and the availability of qualified candidates. Job Posting Date: July 8th, 2026