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Chief Marketing Officer (Mandarin Speaking)

Hyphen Connect Limited Open · verified Aug 21, 2026
Hong Kong C-Suite Marketing Leadership

Leadership Marketing Leadership role at Hyphen Connect Limited. Hong Kong.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Set the worldwide brand direction and positioning to build a credible, professional presence
  • Build and refine acquisition across performance marketing, content, and community channels to grow AUM
  • Create regional partner programs and incentives for IBs and KOLs that support scalable growth
  • Take automated trading and copy-trading products to market while tracking CPA, LTV, and ROI
  • Lead a cross-functional marketing and growth team and set KPIs tied to commercialization goals

What you bring

  • Hold a bachelor’s degree or higher in marketing, finance, media, or a related field
  • Bring five to ten-plus years of progressive experience in brand building, user growth, and marketing strategy
  • Have managed cross-functional teams with at least ten people
  • Understand financial services or trading, including IB, KOL, and affiliate models
  • Show success using data to improve marketing budgets, conversion funnels, and ROI

Who this fits

This role suits a Mandarin-speaking marketing leader with financial services or trading experience and a record of leading sizable cross-functional teams. You’ll work at C-suite level on global growth, commercialization, and team leadership. Hong Kong is listed as the location, though the listing provides no further location detail.

From the employer

My client is a financial services company and looking for a Chief Marketing Officer roles.

Job Description

  • Define and execute the global brand strategy and positioning to establish a trustworthy and professional market presence.
  • Build and optimize full-funnel growth models encompassing performance marketing, content strategy, and community-driven acquisition to drive AUM growth.
  • Design global partner networks and incentive models for IBs and KOLs to create scalable, viral growth structures across multiple regions.
  • Lead the go-to-market strategy for core products like automated trading and copy-trading systems while managing key performance metrics like CPA, LTV, and ROI.
  • Lead and scale a multi-functional marketing and growth team, establishing KPIs that align with global commercialization goals.

Requirements

  • Bachelor’s degree or above in Marketing, Finance, Media, or a related discipline.
  • 5 to 10+ years of progressive experience in brand building, user growth, and marketing strategy.
  • Demonstrated leadership experience managing cross-functional teams of 10 or more people.
  • Deep understanding of the financial services or trading industry, specifically regarding IBs, KOLs, and affiliate models.
  • Strong data-driven mindset with a proven track record of optimizing marketing budgets, conversion funnels, and ROI.

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