Live-in Care Manager - Business Development Focus
At a glance
Mid-level Business Development role at Home Instead. Preston · full-time · £35,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Build local referral relationships and generate leads through regular community networking
- Visit prospective clients at home, assess their needs, and propose suitable care arrangements
- Recruit, train, and manage live-in carers while keeping them supported and compliant
- Check care delivery and client satisfaction against the organisation’s quality standards
What you bring
- Commercial business development experience with confidence building referral partnerships
- People-management capability covering recruitment, training, and ongoing team support
- A valid driving licence and dependable access to transport
Who this fits
You’ll suit a field-based manager who can combine local business development with client consultations, carer leadership, and care-quality oversight. The role covers North West England and the Lake District, with office support, and requires reliable transport for work across the area. It is full-time and pays £35,000 per year plus a performance bonus.
From the employer
Join One of the UK’s Top Employers – Help Redefine Care in Later Life
Home Instead South Lakes is seeking a confident, commercially-minded Live-in Care Manager to help launch and grow our live-in care service across the North West of England and the Lake District.
This is an exciting new role combining business development, team leadership, and care quality—ideal for someone looking to make a real impact in a values-led, award-winning organisation.
Location: North West England & Lake District (Field-based with office support)
Salary: £35,000 per year + Performance Bonus
Full-time
Why Join Home Instead?
• Rated Outstanding by the CQC
• 10/10 client review score on homecare.co.uk
• Ranked No. 3 Best Employer in the UK (Financial Times)
• Work for a company that truly values its clients, Care Professionals and support team
Key Responsibilities:
• Drive Business Growth: Proactively generate leads and cultivate referral partnerships by building strong relationships and networking extensively within the local community.
• Client Consultations: Conduct detailed in-home assessments with prospective clients to understand their needs and recommend tailored care solutions.
• Team Recruitment & Management: Recruit, train, and manage a high-quality team of live-in carers, ensuring they are well-supported, compliant, and aligned with the company’s values.
• Quality Assurance: Maintain exceptional standards of care and client satisfaction, consistently aligning with our Outstanding CQC rating and commitment to excellence
We offer:
£35,000 salary + bonus
• Career progression in an award-winning organisation
• Excellent benefits package
• A values-led, supportive team culture
What’s next?
Apply now or call us directly on 01539 267220 and speak to Rachel Sanders to find out more.
The opportunity to build something truly special in the North West
THIS ROLE REQUIRES A DRIVING LICENCE AND ACCESS TO RELIABLE TRANSPORT
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