Fractional Creative Strategist

HelloKindred Open · verified Oct 9, 2026

Remote Johannesburg Contract Mid-level Creative

At a glance

Mid-level Creative role at HelloKindred. Remote, South Africa · contract.

Pay not stated Creative Strategist salary

RoleCreative

SeniorityMid-level

LocationJohannesburg

WorkplaceRemote

EmploymentContract

PostedOct 7, 2026 · 2d ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Shape the strategy behind creative briefs, adding insight and direction before teams begin execution
Turn client and business needs into clear propositions and creative direction, including for complex briefs
Bring strategic thinking and client insight into pitches and pre-sell work for external clients
Work with creative teams, stakeholders and clients, adjusting your approach to each project’s scale and complexity
Add strategic support where projects need capability beyond the current team

What you bring

Mid-to-senior creative strategy experience, with the range to work at different levels across projects
Brand or creative strategy experience in B2B, corporate, technology, industrial or another complex category
A track record of shaping strategy for pitches and developing insight before creative work starts

Who this fits

This project-based contract suits a strategist who can flex between part-time and full-time work as project needs change. Projects may run for around three months, and the initial contract is six months with potential to extend. The role is remote and limited to people located in South Africa; you must be authorized to live and work there without employer sponsorship.

From the employer

Who is HelloKindred?

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better. We do this by disrupting traditional employment barriers – connecting ambitious talent to flexible opportunities with trusted brands.

Anticipated Contract End Date/Length: 6 months with potential to extend
Work Set-Up: Remote - located in South Africa only

Our client in the global professional services industry is looking for a Fractional Creative Strategist to provide strategic thinking, planning, and development across creative briefs and projects. The role will support the team as it expands its work with other parts of the business and external clients, where briefs increasingly require more upfront strategy before creative execution. This is a fractional, project-based opportunity suited to a mid-to-senior strategist who can work flexibly across part-time or full-time project requirements.

What you will do:

Develop strategic thinking and planning for creative briefs and projects.
Provide upfront insight and strategic development before creative execution.
Support pre-sell and pitch processes with strategic thinking and client insight.
Translate client and business requirements into clear strategic direction.
Develop strategic approaches for external client work and more complex briefs.
Partner with creative teams to connect strategy with creative execution.
Support projects requiring additional strategic capability beyond the existing team.
Adapt strategic support according to the size, complexity, and requirements of each brief.
Collaborate with internal stakeholders and external clients to understand business needs and context.
Provide strategic guidance across project-based engagements as required.
Contribute to building a stronger strategy capability as the external side of the business grows.

Bring mid-to-senior experience in Creative Strategy, with the ability to operate at different levels depending on the project.
Strong brand/creative strategy with B2B, corporate, technology, industrial or other complex-category experience.
Strategic minded that can adapt quickly, develop insights and strategic narratives.
Can define propositions and turn complex briefs into clear creative direction.
Agency or collaborative creative-team experience preferred.
Demonstrate strong strategic thinking, planning, and development skills across creative briefs.
Possess experience contributing strategy to pre-sell or pitch processes, particularly for external clients.
Show the ability to provide insight and strategic thinking before creative execution begins.
Demonstrate flexibility to support intensive project-based engagements, including approximately three-month projects.
Bring strong collaboration and communication skills when working with creative teams, stakeholders, and clients.
Adapt strategic depth and approach to major, complex, or smaller briefs.
Show the ability to work either part-time or full-time hours depending on project requirements.
Bring a commercially minded approach to developing strategic capability as recurring external work grows.

Candidates must be legally authorized to live and work in the country where the position is based, without requiring employer sponsorship.

HelloKindred is committed to fair, transparent, and inclusive hiring practices. We assess candidates based on skills, experience, and role-related requirements.

We appreciate your interest in this opportunity. While we review every application carefully, only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, colour, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic under applicable law.