Research & Insights Marketing Associate
At a glance
Junior General Marketing role at Goodie AI. New York · full-time · $80,000–$100,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Frame each study with a brief, then define its data needs and clean, analyze and verify the information
- Publish study results across marketing channels and the website, coordinating drafts and releases with the organic team
- Develop publication-specific story angles, identify journalists, prepare charts, and work with PR on outreach and follow-up
- Choose success measures and stopping points before release, then use web analytics to decide what to repeat or revise
- Find research gaps through competitor and topic reviews, while writing blog material and preparing event content
What you bring
- At least two years in marketing, consulting, research, journalism or analytics
- You write clearly and can distinguish what research supports from what it cannot establish
- You use spreadsheets to review data and check figures before sharing them
- You have used ChatGPT or Claude for research, analysis and drafting, and verify their work before it goes out
Who this fits
This junior-level role suits someone who enjoys hands-on research and can carry studies through writing, publishing and media outreach. It is a hybrid position in New York, with reporting to the growth marketing director.
From the employer
About Goodie AI:
Goodie helps leading brands win AI search. As billions of people use ChatGPT, Perplexity, Gemini, and other AI systems to discover products and make buying decisions, brands need a way to understand and influence how they’re represented.
Goodie gives teams a full AI control plane: real-time visibility into how AI models speak about their brand and products, how competitors show up, and an optimization engine to improve visibility and performance. This category didn’t exist two years ago – we were early, and we’re defining it.
We’re backed by strong investors, trusted by category-leading customers, and scaling fast. We’re hiring curious, ambitious builders to help shape the future of AI search.
What we’re looking for:
You’ll own research from the first question to the published story: run the study, share it, and pitch it to the publications that matter. You are someone who loves digging into data and isn’t waiting to be told what’s next.
You’ll have the support of a team around you, plus the freedom to run your own studies and help our research reach a wider audience. You’ll report to the Director of Growth Marketing, shaping the research roadmap.
What you’ll do:
Run the research
Write a one-page study brief before any work starts: the question, hypothesis, data needed, method, and target publish date.
Define the data set each study needs.
Request data from our research team, then clean, analyze, and check it.
Write up what the data shows and what it does not, with a source and date on every number.
Document each study’s method so the next one is faster.
Write and publish the findings
Turn each study into content for marketing materials, blog, social, email, and other.
Work with our organic team on drafting and publishing.
Keep a regular publishing schedule for research across our channels.
Write research-led pages for the Goodie website, using findings from our studies as proof points so the copy is backed by our own data.
Pitch the story
Write two or three pitch angles per study, each tied to a publication’s recent coverage.
Build a target list of journalists and editors for every study, and prepare the data and charts they will ask for.
Send pitches with support from our PR team, and follow up.
Track every placement, link, and mention in one log.
Measure and report
Set success metrics, a threshold, and a stop date for every study before it publishes.
Report on each study’s performance from web analytics.
Recommend what to repeat, change, or stop.
Beyond the research
Contribute to our regular blog publishing, including thought leadership pieces, while studies are in progress, so our publishing rhythm never stalls.
Prepare content for online and offline events.
Research competitors and topics to spot gaps that could become your next study.
What you have:
2+ years experience in marketing, consulting, research, journalism, or analytics.
Strong writing. You can explain a finding plainly and say clearly what the data cannot support.
Comfort with data: spreadsheets and the habit of checking numbers before they go out.
Hands-on experience with AI tools (ChatGPT, Claude) for research, analysis, and drafting, and the judgment to check what they produce before it goes out.
Curiosity about AI search and how answer engines choose their sources.
Bonus / nice-to-haves:
Experience pitching or working with media, or a clear willingness to learn it.
Original research that earned media coverage.
Direct AEO/GEO experience.
Startup background.
Benefits & Perks Of Becoming a Goodie:
Earn More, Together: Base Pay + Equity
Health First: Premium Medical, Dental & Vision Coverage
Flex Work Environment: Hybrid at HQ and Remote Globally
Set Up Shop: Home Office Stipend
Recharge Anytime: Unlimited PTO Plan
Family First: Paid Parental Leave Plan
Secure Your Future: 401(k) Plan with Employer Matching
Level Up: Mentorship & Career Growth Support
Always Be Learning: Access to Top-tier Resources & Industry Experts
Work Hard, Play Harder: Quarterly Team Trips (Onsite and Offsite)
Mind & Body Wellness: Gym, Wellness, and Access to Mental Health Plans
Fuel Your Day: Free Lunch, Snacks, Cold Brew, & Happy Hours
Grow With Us: Endless Opportunities to Lead & Succeed
Keep on Shining: Ongoing Employee Development Programs
EEO & Compensation Transparency:
Goodie AI is committed to pay transparency and equity among all employees and provides employees an environment where pay transparency and dialogue on compensation are allowed. Goodie AI complies with federal, state, and local laws on compensation, pay transparency, and pay equity. We take factors including geographic location, education, training, skillset, market rates, certifications, and more into consideration when constructing pay ranges for new and existing roles within our organization. The compensation range for this position is $80,000 - $100,000.
At Goodie AI, we understand that diversity in the workplace is vital to a company’s success and growth. We strive to make sure that our team members are included and have a sense of belonging that makes us a great company to work with and a great company to work for. To that end, Goodie AI is committed to Equal Opportunity Employment and complies with all Equal Opportunity Employment laws. We will consider all qualified applicants without regard to race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will work to make reasonable accommodations available in the job application and interview process, to perform essential duties of the job function, and to retrieve other benefits and privileges of employment with our organization.
BEWARE OF FRAUD! Please be aware of potentially fraudulent job postings or suspicious activity by persons that are posing as Goodie team members, recruiters, and HR employees. Our team will contact you regarding job opportunities from email addresses ending in @nogood.io or @higoodie.com. Additionally, we do utilize our ATS- Ashby- to help us schedule initial screening calls. Job seeking is hard- we’re sorry that scammers have added this element to your search for something new. Stay vigilant out there!
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