Email Marketer Braze
At a glance
Mid-level Email Marketing role at Fuku. Kuala Lumpur · full-time.
Pay not stated Email Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Build email campaigns that support broader marketing plans, then review results to identify improvements
- Create and run automated email journeys to nurture leads and strengthen client retention
- Adapt email language, tone and cultural details with sales and marketing colleagues for regional audiences
- Segment and maintain email lists, and work with teams on content and visuals
- Test emails and troubleshoot Braze issues to improve campaign performance and delivery
What you bring
- You have hands-on familiarity with Braze, which is required
- You communicate well in written and spoken English
- You bring strong project coordination, prioritisation and decision-making skills
Who this fits
This mid-level, onsite role is based in Kuala Lumpur. It suits someone interested in financial services who can coordinate detail-heavy email work with others. Mandarin is an advantage, while other additional languages are also welcomed.
From the employer
About Hytech
Hytech is a leading management consulting firm headquartered in Australia and Singapore, specializing in digital transformation for fintech and financial services companies. The company provides comprehensive consulting solutions, as well as middle- and back-office support, to empower clients with streamlined operations and cutting-edge strategies. With a global team of over 2,000 professionals, Hytech has established a strong presence worldwide, with offices in Australia, Singapore, Malaysia, Taiwan, Philippines, Thailand, Morocco, Cyprus, and more.
Role and Responsibilities
- Develop and execute effective email marketing campaigns aligned with overall marketing strategies.
- Design, implement, and manage automated email journeys to nurture leads and improve client retention.
- Localise email content with sales and marketing members, including language, tone, and cultural nuances, to meet the needs of regional audiences.
- Analyse campaign performance metrics (e.g., open rates, click-through rates, conversions) and suggest data-driven improvements.
- Collaborate with relevant teams to create compelling email content and visuals.
- Maintain and segment email lists to ensure targeted and personalised communication.
- Troubleshoot issues within the email marketing platform and test emails to optimise performance and deliverability.
Qualifications and Requirements
- Familiarity with Braze is a must.
- Great interest in the financial services industry.
- Excellent written and verbal communication skills in English; working proficiency in Mandarin is highly regarded, and other additional language skills are advantageous.
- Strong project management, multitasking, and decision-making skills.
- Strong communication skills and excellent team player.
- Highly organised and detail-oriented.
Benefits and Perks
- Accessible by public transport (5 mins walking distance from LRT Abdullah Hukum).
- Young, passionate, and friendly working environment.
- Rewarding career development with regional exposure.
- Team building, creation, birthday party, free flow of snacks and drinks.
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