Business Development Manager - Japan Market | Franke Coffee Systems

Franke franke.com Open · verified Sep 25, 2026

Tokyo Manager Business Development

At a glance

Mid-level Business Development role at Franke. Tokyo.

Pay not stated

RoleBusiness Development

SeniorityManager

LocationTokyo

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Study Japan’s coffee and foodservice market to find competitors, trends, roasters, accounts, and open opportunities
Build and run market plans, including sales and marketing campaigns for Japan
Grow distributor relationships while adding partners and winning business with cafés, roasters, stores, and offices
Run the Tokyo showroom by arranging visits, caring for equipment, and delivering product demonstrations
Give global teams market and competitor updates, sales forecasts, performance tracking, and progress reports

What you bring

A proven B2B sales background in coffee, foodservice, or premium equipment
Fluency in Japanese is required; English ability is an advantage
A proactive, strategic relationship builder who performs well in a fast-moving setting
Strong interest in coffee and enthusiasm for developing Japan’s market

Who this fits

You’ll suit this role if you can combine B2B selling, distributor development, market planning, and customer-facing showroom work. The position is based in Tokyo, Japan, and is full-time. You’ll work with the Managing Director and global team while covering Japan’s market.

From the employer

About Franke

We, the Franke company with its three divisions, are a world's leading supplier of products and services for domestic kitchens, the professional foodservice systems and the convenience store sector as well as for professional coffee making. With around 60 companies, we are at home on five continents. Over 8,000 employees constantly take on new perspectives to identify opportunities and turn them into inspiring, innovative solutions for tomorrow’s demands.

The Franke Coffee Systems division is a leading global provider of state-of-the-art solutions for professional coffee making. Together with our trade partners, we are committed to delivering premium best-in-class in-cup-quality, consistency and beverage variety, as well as ensuring an outstanding customer experience through constant innovation.

About the job

Location: Tokyo, Japan
Employment Type: Full-time

Shape the Future of Coffee in Japan with Franke

At Franke, we don’t just make coffee machines—we craft experiences. As a global leader in premium coffee solutions, we’re on a mission to redefine how coffee is served, savored, and celebrated. Now, we’re looking for a bold, visionary Business Development Manager to lead our expansion in Japan.

If you’re passionate about coffee, driven by results, and ready to build something extraordinary—this is your moment.

Your tasks

Lead Market Expansion

Dive deep into Japan’s coffee and foodservice scene—analyze key players, trends, and untapped opportunities.
Design and execute a winning market strategy: from identifying roasters and key accounts to launching impactful sales and marketing campaigns.
Partner with our Managing Director to elevate the Franke brand and make it a household name in Japan.

Drive Sales Excellence

Strengthen relationships with existing distributors—be their trusted advisor and strategic partner.
Win new business across high-potential segments: café chains, roasters, convenience stores, and office coffee service.
Scout and onboard new distribution partners to fuel growth.
Hit ambitious sales targets and celebrate success.

Create Experiences in Our Showroom

Manage our Tokyo showroom like a flagship store—schedule visits, maintain equipment, and deliver unforgettable demos.

Be the Voice of the Market

Share insights, trends, and competitor updates with the global team.
Forecast sales, track performance, and report progress with clarity and precision.

Requirements

A seasoned B2B sales professional with a track record in coffee, foodservice, or premium equipment.

Strategic, proactive, and customer obsessed.

Fluent in Japanese; English proficiency is a plus.

A natural relationship builder who thrives in fast-paced environments.

Passionate about coffee and excited to shape its future in Japan.

What we offer you

Join a global brand with Swiss roots and a reputation for innovation and quality.

Work with passionate people who believe in collaboration, creativity, and continuous growth.

Make a real impact in a market that’s rich in opportunity and coffee culture.

Contact details

Jane He

Regional Talent Acquisition Manager Asia & HRBP AS/SSC

For more information see: www.franke.com

Important information for all executive search companies, headhunters and HR consultants

The Franke Group does not accept unsolicited support from headhunters and personnel consultants for our career opportunities. Any CV/resume vitae submitted to Franke or its employees by external recruitment agencies without a valid written recruitment agreement related to the position in question shall be deemed the sole property of our company. In the event that a candidate presented by an agency is hired in our company and there is no prior agreement, no fee will be paid.