Integrated Marketing Communications Manager
Fortive Careers Open · verified Oct 21, 2026 At a glance
Manager-level Communications role at Fortive Careers. Remote, United States · full-time · no salary stated · we estimate $77,514–$133,424 across the United States.
Fortive Careers has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Build connected campaigns around business goals and product priorities, coordinating timelines and work across print, digital, social and events
- Guide brochures, sales materials and tradeshow assets, while overseeing email campaigns, landing pages and promotions
- Keep social plans tied to larger campaigns and adapt content for use across channels
- Align campaign messages with product marketing, sales, clinical education and leadership, and coordinate with outside agencies
- Track campaign results through benchmarks, A/B tests and ROI reviews, then share recommendations and MQL-focused summaries
What you bring
- A bachelor’s degree in marketing, marketing communications or a related area, or equivalent experience
- At least five years in integrated marketing, communications, campaign management or a related marketing role
- You have planned and delivered end-to-end campaigns across multiple channels, including digital, social, email or events
Who this fits
This manager-level role suits someone who can set campaign direction and also drive execution across channels. It is remote within the United States, and healthcare, medical device or life sciences experience is strongly preferred.
From the employer
Integrated Marketing Communications Manager
Position Summary
We are seeking a strategic and senior-level Integrated Marketing Communications Manager to lead the development and execution of multi-channel marketing campaigns. This role is responsible for building cohesive, end-to-end campaigns across print, digital, social, and event channels within the healthcare or medical device space. The ideal candidate combines strategic thinking with strong execution skills to ensure consistent messaging, maximize engagement, and drive measurable business impact.
Key Responsibilities:
Content Strategy & Execution
- Develop and lead integrated marketing campaigns aligned with business objectives and product priorities
- Build omni-channel campaign strategies spanning digital, social, print, and event marketing
- Ensure consistent messaging and brand alignment across all channels and touchpoints
- Manage campaign timelines, deliverables, and cross-functional coordination
Print & Digital Marketing
- Oversee development of print materials including brochures, sales collateral, and tradeshow assets
- Lead digital execution including email campaigns, landing pages, and online and print promotions
- Partner with creative teams to produce high-quality assets across formats
Social & Content Integration
- Align social media strategy with broader campaign initiatives
- Ensure content is effectively repurposed across channels to maximize reach and engagement
Cross-Functional Collaboration
- Partner with product marketing, sales, clinical education, and leadership teams to align messaging and campaign priorities
- Work closely with external vendors and agencies as needed
Brand & Experience Management
- Ensure consistent brand presence and messaging across all events
Reporting & KPI Management
- Deliver regular performance reporting, highlighting insights, trends, and actionable recommendations
- Establish benchmarks and conduct A/B testing to continuously improve campaign effectiveness
- Measure ROI of marketing initiatives to inform future marketing communications decisions
- Provide post-campaign analysis and executive summaries linking marketing performance to MQL impact
Additional Duties
- Perform other tasks as assigned to support Global Commercial Marketing and cross-functional initiative, KOM – sales meeting event planning
Qualifications
Required:
- Bachelor’s degree in Marketing or Marketing Communications or a related field, (advertising, or equivalent experience)
- 5+ years of experience in integrated marketing, communications, campaign management, or related marketing roles
- Demonstrated experience planning and executing end-to-end marketing campaigns across omni-channel platforms (digital, social, email, events, etc.)
- Strong marketing foundation with experience in brand strategy, content development, and campaign performance optimization
- Proven ability to partner with external creative agencies and internal product managers to deliver impactful campaigns
- Prior experience in the medical device, healthcare, or life sciences industry strongly preferred
Preferred:
- Experience with marketing automation and CRM tools
- Familiarity with analytics and campaign performance tools
- Experience working with agencies or managing external partners
- Familiarity with Ad Promo and MLR processes
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