Brand & Marketing Sr. Manager
At a glance
Senior General Marketing role at Flix. New York · full-time · $110,000–$120,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Take FlixBus and Greyhound campaigns from planning to delivery, maintain the North America calendar, and summarize outcomes
- Coordinate CRM briefs, local adaptations, and market-specific copy with the global team, then optimize based on results
- Oversee Greyhound’s North American social channels, working with its agency and tracking audience response, trends, and performance
- Keep marketing workflows organized through weekly updates, project records, approval steps, and cross-department requests
- Connect regional and global marketing teams, and coordinate campaign support for route launches and partnerships
What you bring
- A bachelor’s degree in marketing, communications, or a closely related area
- Strong grasp of CRM, social media, and campaigns running across several channels
- Hands-on work with creative teams and agencies to produce marketing materials
- Project management and analytical ability, including using campaign data to guide next steps
Who this fits
This senior role suits someone who can organize competing marketing projects and bring stakeholders into alignment. You’ll report to the North America marketing lead and coordinate work across the US and Canada. The stated annual salary range is $110,000 to $120,000.
From the employer
At Flix, we offer a dynamic work environment with competitive pay, strong growth opportunities, and a tech-driven approach to making travel more accessible, sustainable, and affordable.
We're looking for a Brand & Marketing Sr. Manager to support the execution and operational excellence of marketing initiatives across FlixBus and Greyhound in North America (US & Canada). Reporting to the Head of Marketing for North America, this role brings integrated marketing campaigns to life by coordinating cross-functional teams, managing marketing operations, overseeing brand governance, and ensuring consistent execution across all customer touchpoints.
About the Role
- Plan and support the end-to-end execution of integrated marketing campaigns across FlixBus and Greyhound, maintaining the North America campaign calendar and delivering post-campaign performance recaps.
- Execute North American CRM initiatives in partnership with the Global CRM team, coordinating briefs, localization, market-specific messaging, and ongoing performance optimization.
- Own day-to-day management of Greyhound North America social media operations — including agency partnership, social listening, trend monitoring, and channel performance reporting.
- Prepare and distribute weekly marketing updates, maintain project trackers and documentation libraries, and coordinate marketing requests across departments to keep workflows on track.
- Review marketing materials for brand consistency, coordinate creative approval workflows, and manage creative requests and briefs with Global Creative teams.
- Serve as the key liaison between North America Marketing and Global Marketing teams, coordinating meetings, project updates, and cross-functional stakeholder communications.
- Support new route launches, partnership activations, and regional marketing initiatives, ensuring all deliverables remain aligned with business priorities and launch timelines.
About You
- Bachelor's degree in Marketing, Communications or a related field.
- Strong understanding of CRM, social media, and integrated campaign execution across multiple channels.
- Exceptional project management and organizational skills with the ability to manage multiple priorities simultaneously.
- Proven experience working with creative teams and agency partners to deliver high-quality marketing assets.
- Analytical mindset with experience building campaign reporting frameworks and translating data into actionable insights.
- Excellent written and verbal communication skills with the ability to influence and align cross-functional stakeholders.
- Highly collaborative, comfortable working across multiple business functions; familiarity with project management and marketing collaboration tools is a plus.
Salary range: $110,000 - $120,000 USD
We recognize that everyone carries a unique set of valuable skills and experiences. If you think you could have an impact even though you don't meet 100% of the requirements, we still encourage you to apply. We want to hear from you!
What We Offer
- Comprehensive Wellness Coverage – Competitive Medical, Vision, and Dental plans, including multiple FSAs (Health and Dependent Care).
- 401(k) Matching – 401(k) plan with up to 4% company matching contributions.
- Flexible Time Off – Take time off when you need it, as you need it, subject to business needs and manager approval.
- Paid Parental Leave – 8 weeks of fully paid leave to support new parents and growing families.
- Company Paid Life Insurance – Basic company-paid life insurance equal to your annual salary.
- Lifestyle Spending Account – Receive up to $600 per year for eligible lifestyle-related services.
- Tuition Support – Up to $5,250 per year reimbursed for your continued education and development after 12 months of continuous service.
- 24/7 Employee Assistance Program – Free, confidential support for mental health, legal, financial, and family issues, including up to 5 free counseling sessions per year.
- Work from (M)Anywhere – Depending on your role, work from another location for up to 60 days per year.
To view more local benefits specific to each office location, please check out this link: Locations - Flix Career
Why Join Flix?
At Flix, you’ll find teams that rally together to overcome challenges and spark creativity. We believe in ownership culture - giving you the freedom to take initiative, make an impact, and shape your own career path.
As we continue to expand across the globe, you can make a real difference in how we work.
If you’re ready to grow and lead your journey, Flix is the place for you!
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