Regional Key Account Manager OOH - Madrid
At a glance
Mid-level Account Management role at Ferrero. Madrid.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead regional key-account work across Madrid while delivering sales targets and durable customer plans
- Negotiate customer contracts and build activation programs with trade marketing
- Find new OOH opportunities among distributors, wholesalers, cash-and-carry operators, Horeca groups, and strategic partners
- Manage P&L, forecasts, customer investment, and commercial planning with accurate analysis
- Track activation execution and use Excel analysis plus PowerPoint reporting to improve decisions
What you bring
- Experience in a leading FMCG setting, managing Madrid-region customers within the OOH channel
- Strong communication and negotiation ability across distributors, wholesalers, cash-and-carry operators, Horeca groups, and other OOH accounts
- Fluency in Excel, PowerPoint, and Word, plus experience with analytical and reporting tools
- Financial strength that includes P&L management and a detailed understanding of Madrid’s OOH market
Who this fits
You’ll suit a commercially driven account manager who combines strategic thinking, relationship building, negotiation, and financial analysis. The role is based in Madrid and focuses on customers across the Madrid OOH market. You’ll work closely with Area Managers and Customer Team Managers.
From the employer
About the Role:
Looking for your next step in a fast-moving, high-impact environment? As a Regional Key Account Manager in the OOH channel, you will play a pivotal role in driving growth, strengthening strategic partnerships, and delivering outstanding results across the Madrid region within a leading FMCG sales organization. This position gives you the opportunity to combine your analytical mindset with your commercial instinct, shaping sales strategy while maintaining close relationships with key customers and staying connected to the dynamics of one of Spain’s most competitive and influential markets. You will be responsible for identifying growth opportunities, maximizing business performance, and ensuring the successful execution of commercial plans across your area. Additionally, you will be part of a company where consumers and product quality are at the center of everything, empowering you to make a meaningful impact every day.Main Responsibilities:
In this role, you will be responsible for leading key account management activities across the region, ensuring the achievement of ambitious sales targets and building long-term customer relationship management strategies. Close collaboration with Area Managers and Customer Team Managers will allow you to align initiatives and maximize performance. Moreover, you will handle contract negotiation, develop compelling customer activation plans together with trade marketing, and identify new business development opportunities across the OOH channel, including distributors, wholesalers, cash & carry operators, Horeca groups, and other strategic partners.
A strong analytical component will be part of your daily work, as you will manage and interpret P&L management, oversee sales forecasting, and ensure accurate commercial planning. Additionally, you will monitor customer investments and commercial activations, guarantee flawless execution, and leverage data-driven sales insights using tools such as MS Excel analysis and PowerPoint reporting to support decision-making and continuously optimize results.
About You:
Success in this role comes from a combination of strategic thinking, commercial drive, and strong relationship-building skills. You bring experience within leading FMCG environments and a proven track record managing customers across the OOH channel in the Madrid region. Your communication and negotiation skills enable you to build trusted partnerships with distributors, wholesalers, cash & carry operators, Horeca groups, and other strategic OOH customers, while consistently delivering strong business results.
Fluency in Excel, PowerPoint, and Word, together with experience using analytical and reporting tools, strengthens your ability to thrive in a data-driven sales environment. Combined with strong financial acumen, including P&L management, and a deep understanding of the Madrid OOH market, this expertise allows you to identify growth opportunities, develop tailored commercial strategies, and drive sustainable business performance in a dynamic and competitive environment.
What We Offer:
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About Ferrero:
Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.
DE&I at Ferrero:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.
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