Associate Brand Manager, Tic Tac

Ferrero ferrero.com Open · verified Sep 16, 2026

Parsippany Manager Brand Marketing

Mid-level Brand Marketing role at Ferrero. Parsippany · $88,000–$118,000 base.

SalaryStated by Ferrero

$88,000 – $118,000

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll track Tic Tac's business results and share regular updates with brand leaders
You'll use qualitative and quantitative research plus competitor activity to guide brand decisions
You'll coordinate initiatives from planning through execution and review them against agreed KPIs
You'll work with internal teams and agencies on packaging, sales materials, product imagery and eCommerce content
You'll manage product information, brand community activity, and advertising and promotion budgets

What you bring

You'll hold a bachelor's degree in business; a master's degree is preferred
You'll bring two to five years of consumer-packaged goods brand marketing experience
You'll use consumer data sources such as IRI or ACNielsen to support decisions
You'll manage competing projects, communicate clearly, and collaborate across functional teams
You'll bring strong analytical skills and careful attention to detail

Who this fits

This role suits an organized self-starter who can move several brand projects forward while working with Trade Marketing, Sales, Supply Chain, Finance, Procurement, and outside agencies. The position is hybrid and based at Ferrero's North American headquarters in Parsippany, New Jersey.

From the employer

About the Role:

We have a current opening for a Associate Brand Manager, Tic Tac and are actively reviewing applications.

The Associate Brand Manager for Tic Tac will provide in-depth market and brand analysis to inform Tic Tac’s brand strategy within a fast-moving consumer packaged goods category. They are an organized self-starter who possess solid project management skills from planning stage to execution and final assessment to achieve brand objectives and goals. The ideal candidate will have experience and be comfortable with inter-departmental engagement with Trade Marketing, Sales and Supply Chain along with outside partner agencies to assist in the planning and execution of new initiatives.

This position is hybrid and will be based out of our North American HQ in Parsippany, NJ.

Main Responsibilities:

Monitor brand business performance and provide routine performance updates for Brand Team and Sr. Leadership
Track holistic brand initiatives with defined and set KPIs
Understand and interpret qualitative and quantitative research for business purposes
Maintain pulse on the competitive environment to assess impact on business
Prepares and create engaging, meaningful and persuasive presentations
Partner with cross functional team to deliver assets required for item sell-in, setup and in-market support (i.e. packaging artwork, selling story, product imagery, eCommerce content, etc.)
Maintain the product price list and develop nonseasonal and seasonal product spec sheets for sales teams and customers
Support development of organic brand presence and manage to cultivate loyalists and community
Liaise with finance and procurement to manage brand advertising and promotions budget, to accurately maintain brand’s marketing contribution

About You:

Bachelor’s Degree in business; Master’s degree in business preferred
2-5 years’ experience in consumer-packaged goods brand marketing
Excellent analytical skills upon which to base decision-making
Ability to manage and prioritize multiple projects within scheduled timelines
Team player able to effectively interact and work with various functional departments
Excellent verbal and written communication skills, with attention to detail
Experience working with consumer data; i.e. IRI, ACNielsen

Artificial Intelligence Disclosure
As part of our recruitment process, Ferrero may use artificial intelligence (AI) enabled tools to assist with reviewing candidate applications. These tools are used solely to support recruiters by summarizing application information and identifying potential alignment with job requirements. AI does not independently screen out or select candidates, and it does not replace human judgment. Final decisions regarding candidate progression are always made by Ferrero recruiters and hiring managers.

What We Offer:

Careers with caring built in - discover our benefits here.

The base compensation range for this position is $88,000.00 - $118,000.00. Actual compensation will be determined based on experience, qualifications, and other job-related factors permitted by law. This range represents the anticipated salary for this position at this time.

In addition to base salary, we offer a comprehensive benefits package, including health insurance, retirement plans, paid time off, and other benefits.

About Ferrero:

Ferrero began its journey in the small town of Alba in Piedmont, Italy, in 1946. Today, it is one of the world’s largest sweet-packaged food companies, with many iconic brands sold in countries all over the world. Find out more about Ferrero at ferrero.com.

DE&I at Ferrero:

Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative, and highly rewarding.
Find out more here.

Ferrero is an equal opportunity employer and complies with all applicable human rights laws. Ferrero will recruit, hire, train, and promote all persons without regard to race, creed, color, sex (including pregnancy, gender, sexual orientation, and gender identity), religion, national origin or ancestry, age, disability, or history of disability (except where physical or mental abilities are a bona fide occupational requirement and the individual is not able to perform the essential functions of the position even with reasonable accommodations), citizenship, or any other protected characteristic.

Ferrero will accommodate the needs of applicants with disabilities throughout all stages of the selection process. If you need accommodation during the recruitment process, please advise the People & Organization (HR) Representative. Information relating to the need for accommodation and accommodation measures will be addressed confidentially.