Gerente de Marketing e Trade Marketing
Fa Ewub Saasfaprod1 Open · verified Oct 6, 2026 At a glance
Mid-level Trade Marketing role at Fa Ewub Saasfaprod1. SP, Brazil · full-time.
Pay not stated Trade Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Turn Nielsen, Scanntech, IQVIA, Kantar and brand health data into recommendations for leaders
- Prepare business reviews and strategic materials for local, regional and global leadership meetings
- Coordinate with regional and global marketing teams on brand communications, media and PR agencies
- Run customer events and trade incentives, then assess their results and return on investment
- Oversee in-store standards, merchandising, point-of-sale materials and the marketing budget
What you bring
- A bachelor’s degree and at least six years in marketing or trade marketing at a CPG company
- Fluent English and hands-on use of Scanntech, Nielsen and other market data sources
- Strong analytical ability and clear communication with senior decision-makers
Who this fits
This role suits a marketing or trade marketing professional ready to lead both functions and a four-person team. You’ll report to the general manager and work in a hybrid setup in São Paulo.
From the employer
• Location: São Paulo | hybrid
• Segment: Sales - Brazil
• Direct Report To: General Manager
Duracell is the world's leading manufacturer of high-performance alkaline batteries, specialty cells, and rechargeable batteries. Known for superior quality and innovation, Duracell powers billions of devices and plays an essential role in the lives of consumers around the globe. With a commitment to trust, reliability, and performance, we continue to lead the industry through cutting-edge technology and customer-first partnerships.
We are looking for a professional to lead Brazil’s Marketing and Trade Marketing departments, leading a team of four people. This role is for someone who loves turning data into decisions, building recommendations that influence leadership, and ensuring Duracell is strong both with the consumer and at the point of sale.
We welcome two profiles:
• Marketing background: strong business orientation and data mastery.
• Trade Marketing background: excellent executive communication skills, strong analytics, and real interest in expanding into consumer marketing.
In both cases, fluent English, a strategic business perspective and results orientation are non-negotiable.
• Build executive presentations, business reviews, and strategic building blocks for local, regional, and global meetings.
• Analyze market data (Nielsen, Scanntech, IQVIA, Kantar, Brand Health Tracker) and turn insights into strategic recommendations.
• Work in partnership with Regional and Global marketing teams to implement the brand communication plan, managing media and PR agencies.
• Create, implement, and track customer events and trade incentive campaigns, evaluating results and ROI.
• Lead in-store execution: POSM design and production, merchandisers structure, and definition of brand in-store visibility standards (distribution, shelving, price recommendation per channel, etc).
• Manage the Marketing and Trade Marketing budget.
Must-Have
• Bachelor's degree.
• 6 years experience in Marketing and/or Trade Marketing in CPG companies.
• Fluent English.
• Experience with Scanntech, Nielsen and other market data sources.
• Strong analytical skills combined with excellent executive communication.
Nice-to-Have
• Consumer good experience
• Familiarity with field force or promoter team coordination
• Understanding of route-to-market and coverage expansion models
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