Trade Marketing Coordinator
Essity Open · verified Oct 9, 2026 At a glance
Mid-level Trade Marketing role at Essity. San Jose · full-time.
Pay not stated Trade Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Set the traditional trade channel direction through 2027, tailoring the regional plan to local market conditions
- Build channel plans for distributors, sales teams and key traditional trade customers
- Control and improve the budget allocated to the channel strategy
- Review business results with internal and external stakeholders, then recommend next steps
- Use Nielsen, Kantar and internal sales data to guide decisions and travel across Central America to support execution
What you bring
- Background in traditional trade, customer marketing, trade marketing or commercial strategy
- Experience leading people and handling budgets, market data and regional plans for local customers
- Strong analytical, communication, presentation and stakeholder-management skills
Who this fits
This role suits someone ready to lead two team members and shape trade strategy across six Central American countries. It is based in San Jose, Costa Rica, with hybrid work, and involves travel across Central America. English is valued but is not a hiring barrier.
From the employer
Trade Marketing Coordinator CAM
Introduction
Are you ready to shape the growth of the traditional trade channel across Central America? Join Essity and turn market insights into strategies that strengthen distributor capabilities, elevate customer execution, and create sustainable business results across a diverse and dynamic region.
About the Role
We're looking for people who embody our values, aren't afraid to challenge, innovate, experiment, and move at a fast pace. We're always looking for ways to improve our products and ourselves. If this is you, we'd love to talk.
As Trade Marketing Coordinator CAM, you will lead the strategy and development of the traditional trade channel across six Central American countries. You will adapt the regional master plan to different market realities, collaborating with distributors, sales teams, and key customers to accelerate growth across three product categories. You will also lead two team members and manage the budget supporting the channel strategy.
What You Will Do
- Develop and execute the traditional channel strategy through 2027.
- Create plans for distributors, sales forces, and key traditional trade customers.
- Manage, control, and optimize the assigned budget.
- Lead business reviews and present recommendations to internal and external stakeholders.
- Analyze Nielsen, Kantar, and internal sales information to support data-driven decisions.
- Travel across Central America to strengthen execution and market understanding.
Who You Are
You bring experience in traditional trade, customer marketing, trade marketing, or commercial strategy, ideally within consumer goods. You combine strategic thinking with strong analytical, communication, presentation, and stakeholder-management skills. You are comfortable leading others, managing budgets, interpreting market data, and adapting regional strategies to local consumer and customer needs. English is valued but is not a limiting requirement.
What We Can Offer You
Our purpose, Breaking Barriers to Well-Being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere. Innovate for Good | Excel Together | Be You with Us
Application End Date:
15 oct 2026Job Requisition ID:
Essity265841Not this one either?
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