Technical Marketing and Business Management Intern
At a glance
Entry-level General Marketing role at Emerson Career Site. Austin · full-time · no salary stated · we estimate $53,000–$64,000.
Emerson Career Site has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Research customers, competitors, markets, and industry trends to guide business and go-to-market choices
- Support AI product launches through positioning, demonstrations, launch materials, and sales enablement
- Build technical demonstrations, presentations, videos, white papers, and web content for different audiences
- Analyze customer, product, and business information to spot patterns and recommend practical actions
- Translate complex capabilities in hardware, software, and AI into clear customer value
What you bring
- You are pursuing a bachelor’s degree in electrical, computer, or mechanical engineering, or a related technical discipline
- You can explain complicated technical ideas clearly in writing and conversation across engineering and business settings
- You have experience with technical writing, demonstrations, or presentations for varied audiences
- You are legally authorized to work in the United States without sponsorship
Who this fits
You’ll suit this role if you’re curious about AI, software, automation, instrumentation, or test and measurement and want to connect technology with customer and business value. The work fits someone who takes initiative, handles ambiguity, collaborates across technical and non-technical groups, and follows projects through. It is a hybrid, full-time internship based in Austin.
From the employer
At Emerson’s Test & Measurement business, formerly NI, our software helps engineers and scientists work faster, make better decisions, and solve complex technical challenges. AI is creating new possibilities across engineering workflows and changing how quickly products and customer needs evolve.
The Software Business Management team works across Product Management, Engineering, Marketing, and Sales to turn these innovations into customer and business value.
As a Technical Marketing and Business Management Intern, you will help bring our software, data, and AI products to market. You will work on real projects involving market research, business analysis, product positioning, technical demonstrations, and go-to-market execution.
In This Role, Your Responsibilities Will Be:
- Partnering with internal teams to understand customer challenges and identify opportunities for NI’s hardware, software, and AI products.
- Helping bring AI products to market by supporting product positioning, demonstrations, launch content, and sales enablement.
- Researching markets, competitors, and industry trends to inform business and go-to-market decisions.
- Creating engaging technical materials such as demonstrations, presentations, videos, white papers, and web content.
- Translating complex technical capabilities into clear customer value.
- Analyzing customer, product, and business data to identify trends and recommend actions.
- Gaining hands-on experience with NI’s technology and contribute to projects that make a real impact on customers and the business.
- Depending on team needs and your interests, your summer project may prioritize any of the above responsibilities as a focus area
Who You Are:
You demonstrate strong initiative and problem-solving skills. You enjoy learning about new technology and understanding how it creates value for customers and the business.
You communicate clearly, build strong working relationships, and collaborate effectively with technical and non-technical teams. You are comfortable navigating ambiguity, considering different stakeholder perspectives, and taking ownership of your work.
For This Role, You Will Need:
- To be pursuing a bachelor’s degree in Electrical Engineering, Computer Engineering, Mechanical Engineering, or a related technical field
- The ability to move between technical conversations with engineers, strategic discussions with business stakeholders, and communicating complex ideas clearly in writing and in person
- Strong communication skills: Experience with technical writing, demonstrations, or presentations for different audiences.
- A passion for communicating complex technical concepts in a clear, engaging way.
- Legal Authorization to work in the United States – sponsorship will not be provided for this role
Preferred Qualifications That Set You Apart:
- Technical curiosity: An interest in AI, software, automation, instrumentation, or test and measurement.
- Business mindset: An interest in market strategy, competitive analysis, product positioning, sales, or go-to-market execution.
- Project leadership: A proven ability to take ownership and drive tasks or projects to completion.
- Collaboration: The ability to work effectively with both technical and non-technical stakeholders.
Analytical thinking: The ability to turn customer, market, and business information into practical recommendations. - Adaptability and self-motivation: A desire to learn quickly, work through ambiguity, and take initiative.
OUR OFFER TO YOU:
National Instruments (NI) is now the new Test & Measurement (T&M) business unit in Emerson's portfolio.
We recognize the importance of employee wellbeing and know that to do your best you must have flexible, competitive compensation, housing stipend, employee resource groups, recognition, and much more.
Our training programs and initiatives focus on end-to end development, from onboarding through senior leadership. We provide a wide range of development opportunities, including face-to-face and virtual training, mentorship, and coaching, project management, and on-the-job training.
At Emerson, we are committed to fostering a culture where every employee is valued and respected for their unique experiences and perspectives. We believe a diverse and inclusive work environment contributes to the rich exchange of ideas and diversity of thoughts, that inspire innovation and brings the best solutions to our customers.
Learn more about our Culture & Values
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