growthroles

Marketing Manager, North Latam

Embecta Open · verified Sep 25, 2026
Hybrid MEX Mexico City Full-time Manager General Marketing

At a glance

Mid-level General Marketing role at Embecta. MEX Mexico City · full-time.

Pay not stated Marketing Manager salary

RoleGeneral Marketing
SeniorityManager
LocationMEX Mexico City
WorkplaceHybrid
EmploymentFull-time
PostedSep 22, 2026 · 3d ago
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Build integrated marketing and trade plans for Mexico around brand, customer, and commercial priorities
  • Track share of market and operating KPIs, then close performance gaps with corrective action
  • Set pricing, promotional, channel, and commercialization plans with cross-functional partners
  • Find customer, shopper, patient, channel, portfolio, and go-to-market opportunities for scalable growth
  • Take launches from insight and business case through readiness, rollout, measurement, and optimization

What you bring

  • A university degree in marketing, business administration, commercial management, or a related discipline
  • At least five years in marketing, trade marketing, commercial excellence, or comparable work
  • Hands-on trade marketing expertise across channel activation, merchandising, promotions, shopper programs, and point-of-sale execution
  • Experience with share of market, pricing, portfolio choices, performance metrics, commercial programs, and cross-functional initiatives
  • Professional fluency in both English and Spanish

Who this fits

You’ll suit a strategic, hands-on marketing manager who can move from market analysis and planning into operational delivery. The role covers Mexico, Central America and the Caribbean, and the Andean region, with hybrid attendance at the Mexico City office two days each week. Experience in healthcare, medical devices, pharmaceuticals, consumer health, or FMCG is preferred for the trade marketing background.

From the employer

embecta is a global medical device company with a 100-year legacy in insulin delivery and diabetes care. Driven by innovation, purpose, and a commitment to improving lives, we are expanding our portfolio of solutions to serve even more patients, healthcare providers, and communities around the world.


Why embecta?

Imagine the long legacy and global scale of an industry leader combined with the agility, speed, and entrepreneurial energy of a startup—that's embecta. We are evolving from a company with more than 100 years of experience in diabetes care into a broader medical supplies organization, helping more than 30 million people worldwide live their best lives through innovative solutions, partnerships, and the strength of our global team. At embecta, you are empowered to take ownership, bring your authentic self to work, and accelerate your career alongside inspiring leaders.


We are seeking a strategic and hands-on Marketing Manager, North LATAM to lead marketing and trade marketing strategy across Mexico, Central America & Caribbean, and the Andrean region. This role will be responsible for translating business priorities into actionable commercial plans, driving market share performance, supporting pricing and portfolio decisions and leading cross-functional execution that delivers measurable business impact.


This role is hybrid on-site 2 days a week at our Mexico City office.


What You'll Be Doing

  • Develops and executes integrated marketing and trade marketing plans aligned with Mexico business priorities, brand strategy, customer needs, and commercial objectives.
  • Takes direct ownership for translating strategy into action, ensuring timely execution, measurable business impact, and clear accountability from planning through implementation.
  • Secures Share of Market (SOM) performance and operational KPIs against established objectives, identifying gaps early and implementing corrective actions with urgency.
  • Leads pricing strategy, price architecture, promotional effectiveness, channel programs, and commercialization in close partnership with Sales, Finance, Market Access, Supply Chain, Regulatory, Medical/Education, and other relevant functions.
  • Drives commercial innovation by identifying new customer, shopper, patient, channel, portfolio, process, partnership and go-to-market opportunities and converting them into scalable initiatives.
  • Leads new product launches and portfolio initiatives when required, from insight and business case through readiness, execution, performance tracking and post-launch optimization.
  • Operates effectively from strategic design to hands-on operational execution, adapting to business needs and ensuring that critical deliverables are completed with quality and speed.
  • Influences and aligns cross-functional teams, challenging existing ways of working constructively, and establishes new processes, governance, and decision routines when needed to improve execution.
  • Analyzes the Mexican market, customers, competitors, channels, pricing, pack architecture, and unmet needs to identify growth opportunities and business risks.
  • Implements marketing, digital, trade marketing, and patient education initiatives and defines measurable pilots, resources, timelines, and success criteria.

What We're Looking For

Required Qualifications

  • University degree in Marketing, Business Administration, Commercial Management or related field.
  • 5+ years of progressive experience in Marketing, Trade Marketing, Commercial Excellence, or related roles.
  • Trade Marketing expertise: Strong command of channel activation, merchandising, promotional execution, shopper and customer programs and point of sales excellence, preferably within Healthcare, Medical Devices, Pharmaceuticals, Consumer Health or FMCG.
  • Demonstrated experience managing SOM, pricing strategy, portfolio decision, performance KPIs, commercial programs, and cross-functional projects.
  • Proven experience supporting or leading new product launches and converting strategy into effective market execution.
  • Professional fluency in English and Spanish is required.

Preferred Qualifications

  • Postgraduate degree or MBA
  • Experience leading merchandisers, promoters, field activation teams, or other operational personnel.
  • Experience managing agencies, vendors, budgets, timelines, and multiple workstreams.

embecta is an Equal Opportunity/Affirmative Action Employer.  We do not unlawfully discriminate on the basis of race, color, religion, age, sex, creed, national origin, ancestry, citizenship status, marital or domestic or civil union status, familial status, affectional or sexual orientation, gender identity or expression, genetics, disability, military eligibility or veteran status, or any other protected status.

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