Event Marketing & Partnership Specialist (Surabaya Area)
Mid-level Event Marketing role at EF / Hult. Jakarta Pusat · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape partnership plans spanning barter, sponsorships, co-branding, loyalty, and membership programs
- You'll run events, webinars, campus and community programs, plus co-branded campaigns across online and offline channels
- You'll manage relationships with malls, offices, universities, and community groups while coordinating internal teams
- You'll take activations from negotiation through delivery, tracking timelines, budgets, assets, and process improvements
- You'll measure results and ROI while overseeing in-mall execution, data, merchandise, SPG, signage, contracts, taxes, and payments
What you bring
- You'll bring at least two years in partnerships, marketing, brand activation, or business development
- You'll have a strong network across malls, exhibitors, SPG agencies, universities, offices, and communities
- You'll have end-to-end partnership and online/offline campaign experience, plus webinar and Microsoft Office proficiency
- You'll communicate and negotiate well, manage stakeholders and projects, and work across functions
- You'll use KPIs and reporting to assess performance, with analytical problem-solving skills and spoken and written English
Who this fits
You'll work onsite in Jakarta Pusat, although the role title refers to the Surabaya area, and should be ready to travel, work weekends, and follow flexible hours. You’ll suit a proactive, data-minded marketer who can lead a very small team and coordinate Marketing, Telemarketing, Sales, and Branch groups. Experience in education, community marketing, or lifestyle brands is an advantage
From the employer
Job Descriptions:
The Event Marketing & Partnership Specialist is responsible for developing and managing strategic partnerships and executing impactful online and offline activations to drive customer acquisition and strengthen brand awareness. This role leads a very small team to drive initiatives end-to-end, collaborates cross-functionally, and ensures effective execution aligned with business objectives.
Responsibilities:
Plan and execute partnership and activation strategies, including barter, sponsorships, co-branding, loyalty programs, and membership initiatives.
Manage online and offline activations such as events, webinars, campus/community activations, and co-branded campaigns.
Build and maintain strong networks with malls, offices, universities, and community partners.
Oversee timelines, budgets, deliverables, and continuously improve execution processes.
Lead initiatives end-to-end: planning, negotiation, implementation, monitoring, and evaluation.
Define success metrics, monitor performance, and evaluate ROI for each activation and partnership.
Manage in-mall activations to support EF EFEKTA center coverage and brand visibility.
Ensure proper management of data, merchandise, marketing tools, storage, SPG, signage, contracts, taxes, and payment deadlines.
Create mutual value through exposure, lead generation, and revenue opportunities.
Stay updated on market trends and partnership opportunities.
Collaborate closely with Marketing, Telemarketing, Sales, and Branch teams to ensure seamless execution.
Willing to travel and work on weekends as required.
Minium Qualifications:
Minimum 2 years of experience in Partnerships, Marketing, Brand Activation, or Business Development.
Strong network across malls, event exhibitors, SPG agencies, universities, offices, and communities.
Flexible working hour, including weekend
Proven experience managing partnerships end-to-end.
Experience managing online and offline events or campaigns.
Proficient in webinar tools (e.g., Zoom) and Microsoft Office.
Strong communication, negotiation, and stakeholder management skills.
Ability to manage multiple projects and work cross-functionally.
Data-driven mindset with experience tracking KPIs and reporting.
Proactive, analytical, and strong problem-solving skills.
Proficient in spoken and written English.
Experience in education, community marketing, or lifestyle brands is an advantage.
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