Digital Sales Manager
Eevd Open · verified Sep 24, 2026 At a glance
Mid-level Account Executive role at Eevd. Milwaukee · full-time.
Pay not stated
Growth Roles summary, based on the employer's posting.
What you'll do
- Set advertiser strategies, revenue targets, forecasts, pricing, inventory, and insertion-order reviews
- Lead weekly sales discussions plus quarterly and annual planning with local and national teams
- Coach sellers through training, performance feedback, presentations, and shared business goals
- Negotiate digital deals, answer RFPs, and help close new business with station clients
- Build client and vendor relationships while developing digital projects and new sales programs
What you bring
- You understand current digital marketing strategy, including how it works alongside other media
- You can analyze advertising RFPs, uncover revenue opportunities, and produce complete winning responses
- You have experience prospecting, meeting, and closing new station clients
- You can manage other people and hold a valid driver's license with a reliable automobile
Who this fits
This suits a digital sales leader who can coach sellers, negotiate business, manage forecasts and budgets, and work directly with clients. The job is onsite in Milwaukee and includes collaboration with local and national sales teams.
From the employer
WISN-TV, the ABC affiliate in Milwaukee, WI is looking for a Digital Media Sales Manager to provide energized leadership for our digital sales programs. You have experience with new media and enjoy staying up to date with its evolution, understands digital marketing strategy and excels in a customer-focused team environment.
Job Responsibilities
Prepare and implement individual advertiser account strategy including revenue goals
- Meet with the local sales team, including group and individual meetings, to ensure their professional development and success with shared goals
- In partnership with the Local Sales Manager, lead weekly sales meetings; prepare and lead quarterly/annual sales planning meetings
- Evaluate seller performance and provide feedback
- Be a primary negotiator for the station on all digital business; review important sales proposals in advance to ensure client goals are achieved in a manner consistent with station sales guidelines
- Respond to Request For Proposals (RFPs); meet client deadlines
- Meet with clients to develop/strengthen business relationships; improve client retention
- Develop/strengthen business relationships with important station vendors
- Support local sellers in sales presentations to multiple points of contact with client/agency personnel
- Develop and produce non-traditional revenue and new sales programs
- Manage multiple expense budgets related to digital projects
- Work in partnership with the Local Sales Manager and National Sales Manager to achieve shared and strategic goals
- Provide training to Local and National sellers
- Ensure that all necessary sales presentations are comprehensive and available in advance of the selling window
- Maintain current and accurate revenue forecasts by account
- Review new insertion orders
Experience Requirements
- Have a complete understanding of current digital marketing strategies including synergist values with other media.
- Understanding of pricing and inventory management principles
- Dissect an advertising Request For Proposal (RFP); identify important revenue opportunities, and prepare comprehensive and a winning response
- Prospect, meet with, and close business with new station clients
- Have the skills to manage others
- Valid driver's license and reliable automobile
- Related military experience will be considered
Value in Action
At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That’s why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.
Benefits
Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.
- Medical | Dental | Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services
- Additional benefits to meet your and your family's needs
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