Global Marketing Leader - Corian® Design

Dupont dupont.com Open · verified Sep 20, 2026

Hybrid Wimington Full-time Mid-level General Marketing

Mid-level General Marketing role at Dupont. Wimington · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Set global priorities for segments, use cases, and value propositions, then turn them into demand and stronger conversion
Build engagement with architects, designers, and specifiers while aligning marketing with regional commercial and sales teams
Own the path from discovery to purchase, removing friction and improving conversion throughout the funnel
Create a measurable digital marketing engine using platforms, content, analytics, and performance indicators
Lead Corian®’s brand, team structure, talent development, and shift toward proactive, insight-led marketing

What you bring

Bring at least fifteen years of experience plus a bachelor’s degree in Business, Marketing, or a similar field; an MBA is preferred
Show marketing leadership in building materials, construction, or a comparable B2B specification-led setting
Demonstrate growth from demand generation and close coordination between marketing and commercial teams
Have built digital, data-focused marketing capabilities and worked at both strategic and operational levels
Influence effectively across complex global organizations and lead teams with clear performance ownership

Who this fits

You’ll suit a hands-on global transformation role that combines strategy, operations, brand leadership, and team building. The position is hybrid in Wimington, United States of America, and requires travel up to twenty percent of the time. You’ll work globally with regional commercial leaders and lead a global marketing team.

From the employer

At DuPont, our purpose is to empower the world with essential innovations to thrive. We work on things that matter. Whether it’s providing clean water to more than a billion people on the planet, producing materials that are essential in everyday technology devices from smartphones to electric vehicles, or protecting workers around the world. Discover the many reasons the world’s most talented people are choosing to work at DuPont. Why Join Us | DuPont Careers

Global Marketing Leader - Corian® Design

The Opportunity:

Corian® is a globally recognized, design-led brand with a strong foundation in material innovation and specification-driven demand. However, demand generation and commercial integration are inconsistent across regions, and the customer journey—from discovery through specification and purchase—contains friction that limits conversion. Marketing capabilities vary globally, with significant opportunity to strengthen digital, data, and performance-driven execution.

We are seeking a Global Marketing Leader, reporting directly to Corian® Global Business Director, to lead a transformation of how Corian® creates demand, engages specifiers, and converts market interest into measurable growth.

This leader will define where Corian® chooses to compete and how we win. The leader has global accountability for demand creation strategy, marketing capability building, and brand stewardship, working in close partnership with regional commercial leaders who own customer relationships and account execution.

This is a hands-on transformation mandate requiring both strategic vision and operational leadership to build new capabilities while delivering near-term commercial impact. The ambition is not only to grow Corian®, but to shape the next phase of growth in solid surface through stronger specification influence, a differentiated brand position, and a frictionless customer experience.

What You Will Own:

Demand Creation & Specification Influence

Define and lead the global “where to play / how to win” strategy, including priority segments, use cases, and value propositions—and translate this into demand generation that increases specification, pipeline, and conversion
Build upstream demand with architects, designers, and key specifiers
Shift engagement from product-led to value- and outcome-driven

Marketing–Commercial Integration to ensure demand generated is captured

Establish a global marketing operating system aligned to segmentation, account priorities, and value propositions
Partner with regional commercial leaders to improve pipeline quality and win rates
Equip sales teams with scalable tools, insights, and content that drive conversion

End-to-End Customer Journey

Own and optimize the specification journey—from discovery through specification to purchase
Identify and eliminate friction across channels, tools, and processes
Improve conversion at each stage of the funnel

Digital & Data Transformation

Build a fully measurable, data-driven marketing engine
Leverage digital platforms, content, and analytics to drive engagement and growth
Establish clear, consistent KPIs tied to pipeline, conversion, and ROI

Brand & Design Leadership

Strengthen Corian®’s position as a premium, design-led brand
Translate product innovation into compelling, differentiated narratives
Balance short-term demand generation with long-term brand equity

Organizational Leadership & Capability Building

Define and build the structure, capabilities, and talent needed for a modern marketing function
Lead and develop a global team with clear accountability for performance
Transform the organization from a reactive, request-based model to a proactive, insight-led growth engine

How Success will be measured:

Clarity and consistency of priority segments, value propositions, and competitive positioning across regions
Revenue growth and market-share expansion in priority segments
Growth in specification-driven pipeline and quality of demand created
Improvement in pipeline and specification-to-sale conversation rates
Increased customer engagement and ease of specification for designers and specifiers
Measurable contribution of marketing to commercial outcomes (pipeline, win rate, ROI)

Qualifications:

15+ years of experience
Bachelor's degree in Business, Marketing, or similar required; MBA preferred
Proven experience leading marketing in a building materials/construction ecosystem (or analogous B2B specification-driven environment)
Track record of driving measurable growth through demand generation and commercial integration
Deep understanding of multi-stakeholder customer journeys (specifiers, contractors, distributors, etc.)
Experience building digital, data-driven marketing capabilities
Ability to operate at both strategic and operational levels in a global, matrixed organization
Exceptional leadership and influence skills in complex, global organizations
Willingness to travel up to 20% of the time

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DuPont is an equal opportunity employer. Qualified applicants will be considered without regard to race, color, religion, creed, sex, sexual orientation, gender identity, marital status, national origin, age, veteran status, disability or any other protected class. If you need a reasonable accommodation to search or apply for a position, please visit our Accessibility Page for Contact Information.

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