Influencer Marketing Lead
At a glance
Senior Influencer Marketing role at DualEntry. New York City · full-time · $160,000–$210,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build the creator program from scratch, focusing on CFO voices, accountants and finance-focused creators
- Run each creator partnership from first contact through negotiation, signing, briefing and delivery
- Maintain strong creator relationships so successful partners want to work with you again
- Measure impressions and engagement, then identify which creators produce results
What you bring
- You have managed influencer or creator programs and can handle fifty or more relationships at once
- You follow online culture, including pop culture and memes
- You can quickly learn and use the tracking or technology stack the program relies on
Who this fits
This senior role suits someone who can build a creator program while managing many partnerships hands-on. You’ll work on-site at the New York City headquarters. Visa and permanent-residence sponsorship are available.
From the employer
About DualEntry
DualEntry is building the OS for finance.
Every business needs a financial system of record, yet the world's largest fintech market ($220B+) still runs on software from the 1990s, with no new entrants in 30 years. DualEntry's AI-native ERP automates accounting from data entry to close, so finance teams move faster, spend less and incur less risk.
In just 2 years we've raised $100M+ from Lightspeed, Khosla Ventures, Contrary and Google Ventures and earned the trust of customers from $5M ARR to publicly traded companies.
We hire outliers. We're looking for people with a track record of accomplishing difficult things, whether through their careers or achievements outside of work. You'll find leaders, colleagues who've competed at the highest levels of sport, performed on Broadway, trained with UFC champions and founded the country’s largest Python community - because that's what it takes to reinvent a $220B industry.
📍 Location: New York City HQ, 7 World Trade Center
Where you'll create impact
Build DualEntry's influencer and creator program from the ground up
Find and reach the right audience - CFO influencers, accountants and finance creators
Own the full relationship cycle: reach out, negotiate, sign, brief, ship, and keep the good ones coming back
Track success metrics: impressions, engagement, which creators move the needle
What sets you up for success
Experience managing influencer or creator programs - you know what it takes to run 50–100+ relationships at once
Digitally native - you get pop culture and memes
Operationally sharp - comfortable picking up whatever tracking/tech stack the program runs on
Why you’ll thrive here
Significant equity ownership in one of the top AI companies in the world
You’re joining early and will grow with DualEntry
Your feedback shapes the product directly
High-speed, high-trust environment with high expectations
Meet the Marketing Team
Ana took the lead and owned the community and events at DualEntry from end to end. Thousands of attendees across 15+ events in 6 months. Dinners, roundtables, poker night and much more!
George grew organic search traffic from 2-5 clicks a day to 80-90 clicks a day, a 2330% increase (24x), excluding career and branded queries, through targeted SEO and content work.
Bruno built Slack bots that surface CFO job changes and funding announcements in real time, automate our gifting flow, and sync everything to HubSpot and Hex, so signals become warm intros and campaign performance lands directly in our dashboards.
Compensation & Benefits
Equity: $50,000 - $75,000
Base Salary: $160,000 - $210,000
Medical, dental & vision insurance
One Medical membership
Mental health support (Talkspace)
Fertility & family-building support (Kindbody)
Virtual healthcare (Teladoc Health)
401(k)
Commuter benefits
Learning & development budget for courses, certifications & language learning
Unlimited AI tokens
AI skills development & enablement
Visa & permanent residence sponsorship
Flexible PTO (27 days, including public holidays)
Collaborative, in-office culture with no bureaucracy
Snacks, drinks, team events & more
“We're not building a marketing team that follows the playbook. We're building the one people copy and study for years to come”
Ben Dohmen, Co-Founder
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