growthroles

Performance Marketing Executive

dmg events Open · verified Sep 30, 2026
Dubai Mid-level Performance Marketing

At a glance

Mid-level Performance Marketing role at dmg events. Dubai.

Pay not stated Performance Marketing salary

RolePerformance Marketing
SeniorityMid-level
LocationDubai
PostedSep 25, 2026 · 6d ago
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Run paid campaigns across Google, Meta, LinkedIn, X, and Microsoft, judging performance by acquisition cost
  • Build SEO and editorial partnerships that increase organic traffic and reduce dependence on paid media
  • Improve the reader journey from first visit through registration, trial, payment, and repeat engagement
  • Use CRM journeys and first-party data to support onboarding, engagement, win-back, and lower churn
  • Track CAC, LTV, payback, cohorts, attribution, MRR, and funnel results, then recommend budget changes

What you bring

  • At least three years in performance, growth, or acquisition marketing, ideally for subscription, media, or SaaS products
  • Hands-on experience generating traffic through both paid acquisition and SEO or other organic growth
  • Working knowledge of CAC, LTV, cohort analysis, funnels, and churn, with GA4 proficiency required
  • A record of improving conversion funnels, paywalls, or registration experiences
  • Commercial judgment that connects marketing decisions to revenue and payback

Who this fits

You’ll suit a mid-level growth marketer who can own acquisition, conversion, retention, and measurement across the funnel. The role is based in Dubai, United Arab Emirates, and calls for close work with editorial, lifecycle or CRM, and leadership teams.

From the employer

JOB PURPOSE:

We are hiring a Performance Marketing Manager to own the growth engine end-to-end: attracting the right audiences through paid and organic channels and converting first-time readers into loyal, returning users.

This is an opportunity to make a visible impact. Beyond improving traffic, engagement and marketing efficiency, you will help drive audience growth and play a key role in preparing the business for the launch of our subscription model.

FUNCTIONAL RESPONSIBILITIES:

Acquisition — bring the right audience in
● Plan and run paid acquisition across Google, Meta, LinkedIn, X, and Microsoft, optimising every channel against cost per acquisition (CAC), not vanity traffic.
● Grow organic and SEO-driven traffic in partnership with our editorial team, building a durable, lower-cost acquisition base that reduces reliance on paid spend.
● Test and scale new channels, audiences, and creative.
● Conversion & retention — turn first-time readers into loyal readers, and eventually into subscribers
● Own and develop a conversion funnel.
● Partner with lifecycle/CRM to reduce churn through onboarding, engagement, and win-back journeys, using first-party data to personalise.
● Improve trial-to-paid and free-to-paid conversion rates as a primary KPI.
Analytics
● Build and own the acquisition analytics stack: CAC, LTV, payback period, cohort analysis, and multi-touch attribution.
● Ensure conversion tracking is accurate and trustworthy — no inflated or under-counted conversions distorting spend decisions.
● Report MRR growth, funnel health, and channel efficiency to leadership, and translate the numbers into clear budget recommendations.

QUALIFICATIONS, EXPERIENCE, & SKILLS:
What we look for in the ideal candidate
● 3+ years in performance, growth, or acquisition marketing — ideally with a subscription, media, or SaaS product.
● Strong command of both paid acquisition and SEO / organic growth — you have driven traffic from both sides of the house.
● Fluency in growth analytics: CAC, LTV, cohort, funnel, and churn. GA4 essential; SQL / BigQuery strongly preferred.
● A track record of optimising conversion funnels, paywalls, or registration flows.
● Commercial instinct — you think in revenue and payback, not just impressions and clicks.

dmg events is an equal opportunity employer. If you have not had feedback from us within 14 days, please consider your application as unsuccessful for this round.

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