Digital Marketing Analyst - Egypt
At a glance
Mid-level Digital Marketing role at Digital Virgo. Cairo · full-time.
Pay not stated Digital Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Compare competitors, study markets and spot trends that can inform regional marketing decisions
- Track marketing activity against clear KPIs, then recommend ways to improve campaign effectiveness
- Prepare monthly summaries of the main performance measures and share actionable findings
- Help shape campaign ideas and materials with business and marketing teams, reflecting regional trends
- Take smaller digital projects from idea to delivery, keeping stakeholders updated and deliverables on schedule
What you bring
- You communicate fluently in spoken and written English and Arabic
- You know digital advertising, marketing and performance measurement well
- You work analytically and carefully, with a structured approach to details
- You can use Jira, Looker, Tableau or comparable listed tools, alongside Microsoft Office
Who this fits
This Cairo-based role is on-site and suits someone who enjoys combining marketing analysis with campaign support and small project delivery. You’ll work across business, technical, operational and marketing teams, reporting to the Regional Operations Director. French and VAS industry experience are advantages, not stated requirements.
From the employer
Founded in 2008, Digital Virgo is a global leader in mobile payment solutions via Carrier Billing. For over 15 years, the Group has supported telecom operators and merchants in deploying and optimizing mobile payment services.
With operations in over 40 countries and more than 860 employees, Digital Virgo combines international reach with strong local presence. In 2022, the Group generated €430 million in revenue.
Certified as a payment institution in Europe since 2020, Digital Virgo has also earned industry recognition, including a Top 3 ranking among French FinTechs by FrenchWeb, Best Aggregator 2020, and the Meffys Award for innovation in the mobile ecosystem.
Job Overview
As part of Digital Virgo’s strong Year-on-Year growth in the Middle East region, we are seeking a talented and rigorous Digital Marketing Analyst. Based in Cairo, you will play a key role in analyzing marketing performance, providing strategic insights, and supporting the creation of impactful digital initiatives. You will report directly to the Regional Operations Director.
Main Responsibilities:
Performance & Analytics
- Conduct competitive analysis: benchmarking, market studies, and trend identification.
- Monitor and analyze activity using clear KPIs and metrics.
- Deliver actionable insights and recommendations to improve marketing effectiveness.
- Prepare structured monthly reports on the main KPIs.
Marketing Strategy & Support
- Contribute creative ideas for marketing initiatives and campaigns.
- Collaborate with Business, and Marketing teams to enhance campaign impact.
- Support in the creation of marketing materials and messaging, ensuring alignment with regional trends.
Project & Operations
- Drive small-scale digital projects from concept to delivery.
- Liaise with and update stakeholders (Business, Technical, Operational, Marketing) on project progress.
- Track deliverables to ensure deadlines are respected.
- Fluent in English and Arabic (spoken and written); French is a plus.
- Strong knowledge of digital advertising, marketing, and performance KPIs.
- Analytical mindset with attention to detail and a structured approach.
- Creative thinker able to propose ideas and collaborate with cross-functional teams.
- Proficient in productivity tools (Jira, Looker, Tableau, etc.) and Microsoft Office (Excel, PowerPoint, Word).
- Excellent interpersonal skills: team player, communicator, and collaborator.
- Previous experience in the VAS industry would be a plus.
WHY JOIN US
- International and fast-growing environment
- Exposure to innovative digital and telecom ecosystems
- Strong career development opportunities
- Collaborative and performance-driven culture
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