Senior PR Executive
Ho Chi Minh City Full-time Senior Public Relations
At a glance
Senior Public Relations role at Dentsuaegis. Ho Chi Minh City · full-time.
Pay not stated Public Relations salary
RolePublic Relations
SenioritySenior
LocationHo Chi Minh City
EmploymentFull-time
PostedOct 29, 2026
Role brief
growthroles summary, based on the employer's posting.
What you'll do
- Build PR plans for assigned client accounts, then manage expectations, schedules and budgets
- Write press releases, media pitches and social content for client communications
- Develop media and creator relationships, secure coverage, and arrange spokesperson interviews
- Track coverage and campaign results, then report findings and research trends affecting clients
- Guide junior PR staff by delegating work and offering coaching and feedback
What you bring
- At least three years in a PR agency or corporate communications role
- You can develop and deliver PR campaigns, with strong media relations and a record of winning coverage
- You communicate clearly in Vietnamese and English, with strong writing and storytelling skills
- You can manage several projects independently, stay organized and deliver work on deadline
Who this fits
This suits a senior PR practitioner who can handle client accounts while mentoring junior colleagues. The role is based in Ho Chi Minh City and is a fixed-term, full-time contract.
From the employer
The purpose of this role is to provide account support and assistance in managing the client’s business, public relations strategy and to keep day to day activities running smoothly. Implements PR programmes, creates plans, proposals, reports, creative briefs and other communication deliverables. Works collaboratively across the agency and within the Dentsu business to ensure clients receive the best integrated public relations and communications solutions for their business.
Job Description:
Key Responsibilities
- Develop and implement comprehensive PR plans for dedicated client accounts according to guidance and allocation from the team lead.
- Manage client expectations, timelines, and budgets.
- Develop content for press releases, media pitches, and other client deliverables, social media, etc.
- Build and maintain strong relationships with content creators, influencers, and media contacts across various industries.
- Secure media placements for client news and announcements.
- Manage media inquiries and schedule interviews for client spokespeople.
- Oversee social media strategy and content creation for assigned accounts.
- Monitor media coverage, analyze results, and report on campaign effectiveness to clients.
- Identify and research industry trends and their potential impact on clients.
- Supervise and mentor junior PR staff, providing coaching and feedback.
- Managed and delegated tasks to ensure efficient project execution within deadlines.
- Stay up to date on the latest PR tools, tactics, and industry best practices.
Qualifications
- 3+ years of experience in a Public Relations agency or a corporate communications role.
- Proven success record in developing and executing successful PR campaigns across various industries.
- Excellent written and verbal communication skills with a knack for storytelling in both Vietnamese and English.
- Strong media relations experience, with a demonstrable ability to secure placements and open to explore creators management.
- Experience with content creation, social media management, and media monitoring tools (a plus).
- Ability to work independently, manage multiple projects effectively, and meet deadlines.
- Strong organizational skills and meticulous attention to detail.
- A passion for PR and a deep understanding of the current media and creators landscape.
Location:
Ho Chi Minh CityBrand:
Dentsu CreativeTime Type:
Full timeContract Type:
Fixed Term Contract (Fixed Term)
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