Group Manager - Media Planning
At a glance
Manager-level Paid Media role at Dentsuaegis. Bangalore · full-time.
Pay not stated Paid Media salary
growthroles summary, based on the employer's posting.
What you'll do
- Lead offline media strategy and planning for client accounts across TV, print and radio
- Build media plans around client goals, audiences and budgets, then manage negotiation, buying and campaign delivery
- Use market shifts, audience insights and campaign results to improve media choices
- Lead client conversations, present recommendations and results, and build relationships with senior contacts
- Guide the planning team and coordinate with digital, buying, analytics and account management colleagues
What you bring
- You have five to eight years in offline media planning, ideally at a leading media agency
- You bring hands-on experience with TV, print and radio planning
- You have managed client service and teams, and can handle several accounts at once
- You hold an MBA, PGDM or related qualification in marketing or mass communication; this is preferred
Who this fits
This manager-level role suits someone who can lead offline planning, client relationships and a media planning team. The role is based in Bangalore and is full time and permanent.
From the employer
Job Description:
Dentsu is looking for an experienced Group Head – Media Planning (Offline) to lead media planning and strategy across key client accounts. The role requires strong expertise in TV, Print and Radio, along with excellent client management, strategic thinking and team leadership skills.
Key Responsibilities
- Lead offline media planning across TV, Print and Radio.
- Develop integrated media plans aligned with client objectives, target audiences and budgets.
- Manage end-to-end planning, media negotiations, buying and campaign execution.
- Analyse market trends, audience insights and media performance to optimise campaigns.
- Lead client discussions and build strong senior-level relationships.
- Guide and mentor the media planning team and ensure timely delivery of campaigns.
- Work closely with internal teams such as Digital, Buying, Analytics and Account Management to develop integrated solutions.
- Monitor campaign performance, budgets and media deliverables.
- Present media recommendations, plans and performance reports to clients and senior stakeholders.
Required Skills & Experience
- Education: MBA/PGDM in Marketing, Mass Communication or a related field preferred.
- Experience: 5-8 years of relevant experience in offline media planning, preferably with a leading media agency.
- Strong hands-on experience across TV, Print and Radio.
- Excellent understanding of media research, audience measurement, planning tools and market trends.
- Strong strategic, analytical and presentation skills.
- Proven experience in client servicing and team management.
- Ability to manage multiple accounts and work in a fast-paced agency environment.
Location:
BangaloreBrand:
CaratTime Type:
Full timeContract Type:
PermanentNot this one either?
Claude or ChatGPT reads the other 92,804 for you.
Get better matches →