Manager, Growth
Mid-level Growth Marketing role at Delivery Hero. Hong Kong, , Hong Kong · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead growth planning and campaign execution to increase users
- Study competitor activity and customer data to uncover ways to expand market share
- Review marketing spend and ROI, then improve investment performance
- Coordinate internal, commercial, logistics, and regional teams on restaurant marketing
- Use local trends and insights to develop new campaign ideas
What you bring
- A university degree and at least three years managing consumer marketing or growth
- Strong commercial judgment and data analysis skills; eCommerce experience is preferred
- Experience creating data-based user segments for personalization and retention
- Independence, organization, accountability, and the ability to handle urgent priorities
- Fluent English and Cantonese communication skills
Who this fits
You’ll suit a proactive team leader who can work independently, collaborate across teams, and stay focused in a fast-moving environment. This is a full-time onsite manager role reporting to the Head of Marketing. The work calls for a consumer- and market-focused mindset, with responsibility for user growth and restaurant marketing
From the employer
foodpanda is part of the Delivery Hero Group, the world’s pioneering local delivery platform, our mission is to deliver an amazing experience—fast, easy, and to your door. We operate in around 65 countries worldwide. Headquartered in Berlin, Germany. Delivery Hero has been listed on the Frankfurt Stock Exchange since 2017 and is part of the MDAX stock market index.
Report directly to the Head of Marketing, and take an active lead in developing and driving user growth, strategic planning & execution of growth campaigns. Actively research and analyze competition & customer data to identify new growth opportunities and expand market share;
Review and analyze the performance of marketing investments for continuous improvement & optimization in ROI measurement;
Lead key stakeholders across internal team, commercial team, logistic team and regional teams to deliver & maximize the efforts & synergy in restaurant marketing;
Bring fresh thinking and propose new marketing ideas/ campaigns based on local insights and trends.
University degree with at least 3 years of managerial experience in consumer marketing / growth; an eCommerce background is preferred;
Strong sense in commercial and data analysis with ability to drive results and ensure completion of tasks in a dynamic & fast-paced environment;
Experience in building targeted user segments using data to personalize campaigns and improve user retention;
Ability to work independently with minimize supervision to drive collaboration and change together with different parties;
Highly organized and detailed-oriented with outstanding sense of accountability and responsibility;
Demonstrated ability to prioritize and manage critical situations;
Passionate and organized team leader with a strong consumer and market-centric mindset and insight;
A good team player who is proactive & reliable; driven to achieve team goals and market penetration;
Excellent communication and interpersonal skills with proficiency in both English and Cantonese. WIth good negotiation skills is an added advantage.
A dynamic and challenging work environment.
A company committed to developing you personally and professionally.
A great working atmosphere with regular company and team events.
A vibrant and international team committed to diversity and inclusion.
Responsibility from day one in a fast growing and global company.
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