Retail Media & eCommerce Marketing Mgr
At a glance
Mid-level Ecommerce Marketing role at Colgate-Palmolive. Surrey.
Pay not stated Ecommerce Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Set Amazon and TikTok Shop direction across EU markets and connect it to brand planning and media investment
- Create shared measurement standards using dashboards and marketing mix modeling to show commercial contribution
- Improve digital shelf and content workflows through PIM/DAM tools, automation, and A/B testing
- Apply A&P and Gross to Net financial controls while helping regional teams build capabilities
- Oversee retail media agencies, service quality, and compliance with European governance
What you bring
- Bring at least four years in eCommerce, Retail Media, or Digital Marketing, including one year in Social Commerce
- Hold a bachelor’s degree in Marketing, Business, Economics, or a related subject; a master’s degree is advantageous
- Show success shaping digital strategy, preferably with large budgets and agency partnerships
- FMCG or CPG experience is strongly preferred
Who this fits
You’ll suit a role based in Woking, Surrey, focused on EU markets and collaboration across GDIO, IBE, Analytics, agencies, and regional teams. No relocation assistance is offered. The work fits someone comfortable leading strategy, financial governance, measurement, and operational improvement across retail media and social commerce.
From the employer
No Relocation Assistance Offered
Job Number #174381 - Surrey, England, United Kingdom
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.
Location: Woking Surrey
Reporting to: Director, Ecommerce/Value RE EMEA
Job Purpose
As a Retail Media & eCommerce Marketing Manager, you will spearhead our digital transformation by integrating retail media and social commerce strategies to drive exceptional consumer experiences and ROI. You will own the strategic direction of our Amazon and TikTok Shop presence, ensuring consistent measurement, financial discipline, and operational excellence across EU markets. This role is pivotal in influencing the omnichannel shopper and accelerating our digital growth through data-driven insights and cross-functional leadership."
What you will do
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Strategic Integration: Drive retail media strategy (Amazon/Social Commerce) across EU markets, ensuring integration into brand planning and optimizing media spend allocation for high-impact performance.1
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Performance Measurement: Develop and implement standardized cross-market measurement frameworks, including ROI dashboards and marketing mix modeling, to track critical KPIs and demonstrate contribution to commercial growth.1
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Operational Excellence: Oversee the digital shelf and content creation process, utilizing PIM/DAM tools and data-driven insights (A/B testing) to automate and enhance retailer requirements.1
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Financial & Stakeholder Governance: Lead financial best practices, including A&P vs. Gross to Net categorization, while collaborating with internal teams (GDIO, IBE, Analytics) to close capability gaps and upskill regional teams.1
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Agency & Partner Management: Manage external retail media agency relationships and service delivery, ensuring adherence to European governance and strategic goals.1
Required Qualifications
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Experience: Minimum 4 years of experience (including 1 year exp in Social Commerce) in eCommerce, Retail Media, or Digital Marketing, with a strong preference for background within the FMCG/CPG sector.
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Education: Bachelor’s degree in Marketing, Business, Economics, or a related field; a Master’s degree is a plus.
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Track Record: Proven success in driving digital strategy, preferably with specific experience in managing large-scale budgets and agency relationships
Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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