Marketing and Content Manager(eCommerce)

Colgate-Palmolive colgate.com Open · verified Sep 18, 2026

Bangkok Manager Content Creation

Mid-level Content Creation role at Colgate-Palmolive. Bangkok.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll protect brand quality across eCommerce stores while improving portfolio presentation and shopper experience
You'll create product, campaign, multimedia, and affiliate content for digital commerce channels
You'll improve onsite search, keywords, UX/UI, store quality, ratings, reviews, and visibility
You'll coordinate designers and partners to produce scalable assets for SIS, CPAS, TikTok, Shopee Live, and other media
You'll monitor platform KPIs, find growth opportunities, and share weekly and monthly updates with management

What you bring

You'll have a bachelor's degree in a related discipline and at least five years in brand content, eCommerce campaign marketing, onsite search, or SEO
You'll understand UX/UI, information architecture, content structures, SEO/SEM, keywords, SKUs, and product descriptions
You'll bring strong persuasive communication, analysis, presentation, writing, and English skills
You'll have experience running multiple campaigns and platforms while managing content production with stakeholders
You'll work effectively under pressure in a fast-moving environment and support Colgate's collaborative culture

Who this fits

This role suits you if you can combine creative content development with search, analytics, platform optimization, and brand communication. You'll work in Bangkok, and relocation assistance is not offered. The listing emphasizes collaboration, resilience in a fast-paced setting, and strong English communication.

From the employer

No Relocation Assistance Offered
Job Number #175200 - Bangkok, Bangkok, Thailand

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Job Description

We are currently seeking a team who possess the ability to think both creatively and analytically on content. Content Manager duties include developing creative content, writing, and proofreading, formulating content strategies and managing SEO/ keywords, among other tasks. Content Managers should be comfortable finding creative ways of building an online/ eCommerce presence, as well as building the formulation of a content strategy. Here, content is defined as brand communication, multimedia articles, images or videos, product description, influencer marketing to build strong digital marketing and eCommerce.

The Roles:

Act as a gatekeeper for brands to improve brand equity within the eCommerce platform and work closely with Marketing and Platform Managers to optimize the portfolio and enhance brand communication.
Improve eCommerce shopper experience by optimizing eCommerce UX/UI,SIS and onsite features ie. Feed & CEM in order to improve conversion rate.
Develop eCom contents across all channels that impactfully convey commercial and brand messages, campaign theme and tagline.
Recruit new affiliates for purchasing contents on Tiktok and other ecommerce platforms ie. MCN for Tiktok and Shopee Live.
Manage graphic designers to deliver eCommerce assets in all channels including SIS, CPAS and other media.
Develop and deliver on-site search strategies and optimization in order to improve Share of Search and acquire potential buyers.
Responsible for affiliate marketing, social media content strategies and communication.
Responsible for improving the Edge Scorecards including store integrity, rating, review & share of search.
Lead other content & e-Store optimization projects as assigned by team leader.
Collaborate with Analytics and Social to uncover new consumer behaviour insights and translate into impactful tactics to recruit new buyers.
For all platforms, track daily, weekly & monthly KPIs to identify opportunities for improvement. Report KPIs to management on a weekly and monthly basis.

Skills & Competencies:

Contents planning, creative writing and development.
Search and keyword optimization and strategic bidding.
Contents evaluation and reporting.
Experience managing multiple campaigns and platforms simultaneously
Assist in identifying global content partner(s) and manage content creation / production with stakeholders and experts
Drive consistent improvement in content and ensure scalability across channels.

Qualification:

Bachelor's degree in any related field.
Minimum 5 years of experience working in brand content/ eCom Campaign Marketing/ Onsite MS or Search/ SEO development.
Understanding of UX/UI, information architecture and content structures, brand contents implementation
Excellent persuasive communication and analytical skills to effectively explain and demonstrate digital content marketing effectiveness
Experience working in search optimization, SEO/ SEM, keywords optimization, SKU/ product description - eCommerce MS experience is plus
Solid understanding of digital ecosystems and brand communications and deploy into eCommerce platforms
Ability to work well under pressure in a fast paced environment.
Share Colgate's big-hearted, courageous, uplifting, collaborative, can-do attitude
Excellent Command of English, presentation and writing skills.

Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.