Head of Growth / Senior Growth Manager
At a glance
Director-level Growth Marketing role at Clera. Remote · full-time.
Pay not stated Growth Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Run launch and market-moment campaigns with pipeline as the central measure
- Build demand across paid, owned and earned channels, tracking results through closed-won
- Develop awards, community and practitioner partnerships to extend distribution and brand reach
- Connect CRM, product data and marketing channels in automated workflows, using AI to cut manual work
- Create positioning, launch plans, customer stories and sales materials alongside reporting and tracking
What you bring
- You bring six to eight years in a high-growth setting, ideally in B2B software, with ownership of growth, content or demand generation
- You have generated measurable pipeline through demand generation or content programs
- You can work across marketing automation, CRM, analytics, data and CMS platforms such as Framer or Webflow
- You have hands-on experience with Claude or comparable AI tools, plus strong English writing and copy skills
Who this fits
This role suits a senior, hands-on growth marketer who can own work across demand, product marketing and sales enablement, and coordinate with technical and creative teams. The position is remote, with availability required within three hours of Central European Time. Visa sponsorship is unavailable.
From the employer
About the Role
Lead growth across demand generation, product marketing, and sales enablement at a remote-first B2B software company. You will own the full funnel, from campaign strategy through closed-won, and build the systems and reporting that help the business scale.
What You'll Do
Plan and run integrated campaigns for product launches and other key market moments, with a focus on pipeline.
Build and optimize demand generation across paid, owned, and earned channels, measuring performance through closed-won.
Manage an industry awards program and activate community opportunities for distribution and brand building.
Grow a micro-influencer program through partnerships with industry practitioners, investors, and software operators.
Build and automate growth workflows connecting CRM, product data, and marketing channels, using AI tools to reduce manual work and documenting workflows for team reuse.
Set up tracking and reporting so the team can understand what drives results.
Develop product positioning, launch plans, customer stories, newsletters, website updates, and sales enablement materials.
Collaborate with leadership and teams across content, SEO, partnerships, design, and sales.
What We're Looking For
Six to eight years of experience in a high-growth environment, ideally in B2B software, with ownership of content, growth, or demand generation.
A track record of demand generation or content programs that generate measurable pipeline.
Technical fluency with marketing automation, CRM and analytics tools, data, and CMS platforms such as Framer or Webflow.
Hands-on experience with Claude or similar AI tools; familiarity with Claude workflows, skills, and plugins is preferred.
Experience in product-led growth, referral, or word-of-mouth programs, plus SEO or generative engine optimization.
Strong English writing and copywriting, excellent design judgment, and the ability to work autonomously and discuss technical topics with engineering.
Compensation & Benefits
Visa sponsorship is not available.
Location
Remote, with availability to work within three hours of Central European Time. Eligible countries are not specified.