Founding GTM Lead
At a glance
Senior Revenue & Sales Operations role at Clera. Munich · full-time · €80,000–€140,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Define the target customer, then create outbound lists, sequences, and campaigns that generate qualified meetings
- Build and run the CRM, sequencing, enrichment, and reporting setup behind a repeatable outbound process
- Personally prospect through calls, LinkedIn, conferences, and other channels that produce meetings
- Lead initial marketing through content, product launches, and developer engagement around the open-source project
- Conduct discovery and demos, moving toward full-cycle sales ownership and eventual team building
What you bring
- At least two years in startup or high-growth B2B GTM work across sales, growth, or GTM engineering
- A personally generated pipeline with measurable outcomes, rather than only assisting another person's outreach
- Experience engaging technical decision-makers such as CTOs, engineering leaders, or IT buyers
- Practical skill with tools such as Clay, Apollo, HubSpot, Instantly, n8n, or comparable platforms
- Professional fluency in German and English, plus familiarity with enterprise software, APIs, infrastructure, or data platforms
Who this fits
You’ll suit a senior, hands-on individual contributor role where you create the sales process while doing the outreach yourself. The role involves Munich-based office work five days each week. Visa sponsorship is unavailable.
From the employer
About the Role
This is the first dedicated GTM hire at a Y Combinator-backed enterprise AI startup building agents that automate complex system implementations, like ERP rollouts and data migrations, cutting timelines from months to days. The CEO currently owns all of sales and there is more inbound than one person can handle, so this role exists to build and scale the pipeline machine from the ground up.
What You'll Do
Define the Ideal Customer Profile and build targeted outbound sequences, lists, and campaigns to consistently fill the pipeline with qualified conversations.
Set up and own the GTM stack, including CRM, sequencing, enrichment, and reporting, so that outbound compounds over time rather than depending on individual heroics.
Do the hands-on work too: cold calls, LinkedIn outreach, conference floors, whatever produces meetings this week.
Run early-stage marketing efforts including content, product launches, and developer community engagement around an active open-source project.
Run your own discovery calls and demos, with a clear path toward owning full-cycle deals and eventually building a team.
What We're Looking For
2+ years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company.
A pipeline you personally built, with quantifiable results to show for it, not just support for someone else's outreach.
Proven experience selling to or engaging technical buyers such as CTOs, engineering leads, or IT decision-makers.
Hands-on proficiency with GTM automation and CRM tools such as Clay, Apollo, HubSpot, Instantly, n8n, or equivalents.
Familiarity with enterprise software, APIs, infrastructure, or data platforms.
Fluency in both German and English, written and spoken.
A demonstrated signal of high achievement, whether academic, professional, competitive, or a project you built.
High ownership, a bias toward action, and comfort operating without a playbook.
Bonus: experience with enterprise systems like ERP or CRM platforms, or with developer community building.
Compensation & Benefits
Salary range: 80,000 to 140,000 EUR annually. Visa sponsorship is not available for this role.
Location
On-site in Munich, Bavaria, Germany, five days per week.
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