Global Integrated Campaign Marketing Lead

Clearwateranalytics Open · verified Aug 17, 2026

2 Locations Full-time Senior General Marketing

Senior General Marketing role at Clearwateranalytics. 2 Locations · full-time · $88,800–$115,200 base.

SalaryStated by Clearwateranalytics

$88,800 – $115,200

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build regional campaign plans that turn marketing priorities into pipeline
Tailor themes, messages, assets, and calls to action with US Marketing, Sales, and outside experts
Run events, roundtables, email, webinars, social, and SEO/SEM programs
Measure outcomes, qualify leads, and transfer them to Inside Sales
Use Marketo and Salesforce to report performance and keep customer data complete

What you bring

Bachelor’s degree in marketing, business, or communications
At least three years in B2B field marketing and demand generation, including lead generation, nurturing, campaign delivery, and measurement
Practical experience with marketing automation and CRM tools, including Marketo or a comparable platform; SFDC experience is preferred
Experience with research and analytics, strategic planning, budgets, events, email nurturing, digital, social, SEO, and SEM

Who this fits

You’ll suit a senior, hands-on regional marketer who can move between campaign strategy and execution while aligning sales, product, US Marketing, and outside experts. You must influence without direct authority; the listing does not specify a work location, travel, visa, or people-management requirement.

From the employer

Global Integrated Campaign Marketing Lead

We're looking for a Global Integrated Campaign Marketing Lead to drive regional campaign strategy and execution, turning marketing priorities into pipeline. This role sits at the intersection of strategy and hands-on execution — you'll shape the regional campaign narrative, then roll up your sleeves to run the tactics that bring it to life across events, digital, and demand gen.

You'll partner closely with local sales, product, and external experts, plus colleagues across US Marketing, to build integrated campaigns that meet regional goals and capitalize on market opportunity. This is a highly cross-functional role — you'll need to influence without direct authority and keep multiple stakeholders aligned toward the same outcome.

What you'll do

Run the campaigns program to meet regional goals and capture market opportunity.
Shape local campaign themes, messaging, assets, and calls-to-action, working with US Marketing, Sales, and external experts.
Execute an integrated mix of tactics — events, roundtables, email, webinars, social, SEO/SEM — to hit regional campaign goals.
Liaise with local sales, product, and external experts to execute marketing priorities and programs.
Track results, manage lead qualification, and own the handover process to Inside Sales.
Influence deals in the active pipeline through ongoing marketing activity and help accelerate pipeline velocity to speed deal closure.
Deliver timely, accurate reporting and dashboards using Marketo and Salesforce.
Monitor and improve the quality and completeness of customer data in Clearwater Analytics databases.

What you bring

Bachelor's degree in Marketing, Business, or Communications.
3+ years of B2B field marketing and demand generation experience, particularly lead generation, nurturing, campaign execution, and measurement.
Hands-on experience with marketing automation platforms (Marketo or similar) and CRM systems; SFDC experience a plus.
Experience across market research/analytics, strategic planning, campaign development, budget management, events, email/nurturing, digital, and social/SEO/SEM.

Salary Range

$88,800.00 - $115,200.00

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health/vision/dental insurance, 401(k), PTO, parental leave, and medical leave, STD/LTD insurance benefits. Clearwater Analytics is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.