Fashion Marketing Intern - January 2027
At a glance
Entry-level General Marketing role at Chanel. Genève · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Analyze CRM and KPI data, then share insights that support client personalization and boutique growth
- Prepare client lists for boutique activation and help retail teams track clienteling goals
- Coordinate collection communications, review campaign results, and support gifting and boutique services
- Help deliver events through logistics, suppliers, gifting, hospitality, assets, and follow-up
- Keep the market portfolio current across venues and vendors while gathering client and competitor feedback
What you bring
- You are studying at master's level in a business school or university, with fashion and luxury interest
- You have internship or project experience in marketing, events, or analyzing client data
- You bring strong ability with KPIs, CRM, and reporting, plus careful and well-organized execution
- You communicate fluently in French and English; German would strengthen your application
- Your degree program requires a six-month internship that earns academic credits
Who this fits
This suits a master's student who wants hands-on work across client data, communications, retail activation, and events. You will work full time in person in Geneva from January 4, 2027, Monday through Friday, for six months. An internship agreement tied to your studies and degree completion is required.
From the employer
Your Impact @ Chanel
As a Fashion Marketing Intern, you will play a key role in supporting marketing activities, animating client strategy and organizing events for the Swiss boutiques. You will help reinforce the client experience and ensure the excellence of CHANEL’s image in Switzerland.
Your Missions
Client Intelligence & Engagement
Assist in collecting, analyzing, and sharing client data (KPIs, CRM, reporting) to identify development and personalization opportunities.
Consolidate and distribute client lists (new, top, prospects) to support boutique activation.
Support the definition and follow-up of clienteling objectives and help implement actions with retail teams.
Participate in the creation or update of training materials and support users in adopting digital clienteling tools.
Provide simple recommendations to improve client engagement based on analysis and feedback.
Client Communication & Engagement
Consolidate communication needs for each collection (physical and digital tools).
Coordinate and analyze client communication campaigns (1-to-1, 1-to-many), share results and recommendations.
Support the roll-out of gifting strategies and in-boutique services.
Participate in coordinating Mystery Shopping waves.
Update online boutique pages.
Events & Client Experience
Support implementation of the client activation calendar and events organization (cocktails, boutique experiences, collection launches).
Contribute to event production: i logistics, gifting, suppliers selection & coordination, communication assets, hospitality, and post-event follow-up.
Consolidate feedback and conduct competitive monitoring.
Competitor’s market research
Continuous update of the market portfolio: venues, vendors, and others.
Profile
Master’s level student (business school or university), with a strong interest in fashion and luxury
Previous experience (internship or project) in marketing, events, or client data analysis
Excellent analytical skills (KPI, CRM, reporting)
Highly organized, detail-oriented, and rigorous
Proactive, team player, with strong interpersonal skills
Fluent in French and English, German is a plus.
Job Conditions:
An internship agreement is mandatory for this position and must meet the following conditions:
- The internship must be part of your study program.
- The internship must be required for the completion of your degree.
- The internship must be validated by the award of academic credits.
Job Information:
- Contract: Full-time internship (100%) and in-person
- Start date: January 4, 2027
- Duration: 6 months
- Working days: 5 days a week, Monday to Friday
- Location: Geneva
- Fluent in French and English
- A plus: German
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