Email Marketing Specialist
At a glance
Mid-level Email Marketing role at Champions Group Holdings. Brea · $75,000–$85,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Write, build and launch emails that educate homeowners and move them toward booking services
- Create targeted lead communications that help prospects progress from interest to appointments and completed work
- Promote seasonal upkeep, services and offers while keeping customer relationships active
- Use customer behavior, interests, service records and lifecycle stage to shape audience segments and messages
- Track results, test variations and refine automated journeys for follow-ups, re-engagement and retention
What you bring
- You have experience in email, digital or CRM marketing, or a related area
- You can write and edit persuasive customer-facing copy and communicate clearly
- You have hands-on familiarity with email platforms and campaign management tools
- You understand segmentation, automation, A/B testing and campaign measurement, and can turn results into improvements
Who this fits
This mid-level role suits someone who can balance email copy, campaign execution and performance analysis across multiple campaigns. You’ll work with marketing, operations and other stakeholders; experience in home services or consumer services is a plus.
From the employer
About the Role
Do you love combining creativity, data, and technology to deliver marketing that gets results? Join our growing Home Services team as an Email Marketing Specialist and help connect homeowners with the services they need.
In this role, you’ll create engaging email campaigns that nurture leads, strengthen customer relationships, drive service bookings, and support business growth across our HVAC, Plumbing, and Electrical services. You’ll have the opportunity to bring fresh ideas, test new approaches, and turn customer insights into meaningful action.
What You’ll Do
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Create Engaging Campaigns: Develop, write, build, and launch compelling email campaigns that educate, engage, and motivate homeowners to take action.
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Nurture Leads: Build targeted communications that guide prospective customers from initial interest to scheduled appointments and completed services.
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Drive Customer Engagement: Develop campaigns that promote seasonal maintenance, service offerings, special promotions, and ongoing customer relationships.
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Personalize the Experience: Segment audiences and tailor messaging based on customer behavior, interests, service history, and lifecycle stage.
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Optimize Performance: Monitor campaign metrics, conduct A/B testing, and use data-driven insights to improve engagement, conversions, and revenue.
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Build Automation: Create and maintain automated email journeys, including lead nurturing, appointment follow-ups, customer re-engagement, and retention campaigns.
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Collaborate Across Teams: Partner with marketing, operations, and other stakeholders to align campaigns with business priorities, brand standards, and customer needs.
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Maintain Best Practices: Support email deliverability, database hygiene, brand consistency, and compliance with applicable email marketing regulations.
What You’ll Bring
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Experience in email marketing, digital marketing, CRM marketing, or a related field.
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Strong writing, editing, and communication skills, with the ability to create clear, persuasive, customer-focused content.
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Hands-on experience with email marketing platforms and campaign management tools.
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Understanding of audience segmentation, marketing automation, A/B testing, and campaign analytics.
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An analytical mindset with the ability to translate performance data into actionable improvements.
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Strong organizational skills, attention to detail, and the ability to manage multiple campaigns and deadlines.
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A collaborative, curious mindset and enthusiasm for testing ideas and continuously improving results.
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Experience in Home Services, HVAC, Plumbing, Electrical, or other consumer service industries is a plus.
Perks & Benefits
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Medical, Dental & Vision Insurance
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Life Insurance & Supplemental Benefits
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401(k) with Company Match
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Paid Vacation & Holidays
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Career Growth & Advancement Opportunities
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The Opportunity to Make a Meaningful Impact in a Growing Organization
Why Join Us?
Be part of a growing business where your ideas can make a measurable impact. You’ll help shape how we communicate with customers, strengthen our brands, and support growth through smarter, more personalized marketing.
#CGHP
#CGHP
Pay Range$75,000—$85,000 USDAbout Champions Group:
Champions Group is a nationwide leading provider of essential home services specializing in heating, air conditioning and plumbing services. With the mission to maintain long term relationships with its customers, Champions Group is dedicated to delivering timely, high-quality services across a comprehensive suite of HVAC, plumbing and electrical products. Champions Group Holdings includes brands from across the country, including Adeedo!, ASI, Bee's Plumbing, Bell Brothers, Fetch-A-Tech, HELP, Hobaica, Howard Air, JW Plumbing Heating and Air, Lex Cooling, Heating, Plumbing & Electrical, M and M Heating, Cooling, Plumbing & Electrical, McAfee Heating and Air, Moore Home Services, ProSkill Services, Scottsdale Air, Seatown Electric, Plumbing, Heating & Air, Service Champions, Service Wizard, Sierra Air, Swan Plumbing, Heating & Air Conditioning and Timo’s Air Conditioning & Heating.
We are an equal opportunity employer committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic outlined by federal, state, or local laws. Additionally, we will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the California Fair Chance Act and the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
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