Product Marketing Manager

Capitec Bank capitecbank.co.za Open · verified Sep 18, 2026

Stellenbosch Manager Product Marketing

Mid-level Product Marketing role at Capitec Bank. Stellenbosch.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll run end-to-end TTL marketing for the Rewards portfolio and turn strategy into commercially useful campaigns
You'll represent Marketing with business stakeholders, including in management meetings, and handle those relationships independently
You'll use client and competitor insight with Rewards, Client Experience and Client Engagement teams to refine the value proposition
You'll lead partner and agency collaboration, including joint plans and co-marketing, while managing budgets and timelines
You'll spot market opportunities, create action plans and put them into practice

What you bring

Bring at least six years of marketing experience, including independent ownership of a specialist portfolio
You can manage major brand partnerships and speak confidently with senior stakeholders without close scripting
Know how to plan and deliver TTL campaigns, interpret qualitative and quantitative data, and shape consumer value propositions
Hold at least an Honours Degree
Balance strategic judgment with hands-on delivery, stakeholder leadership, commercial budgeting and clear communication

Who this fits

This role suits a self-starting marketer who can own both strategy and execution, manage several partner relationships, and operate with limited day-to-day supervision. You'll be based in Stellenbosch, work in the office three days a week, and have no formal direct reports, though intern support may be available. The process includes an initial interview and case study, and employment requires a clear criminal and credit record.

From the employer

Run the portfolio. Own the outcome.

This is a newly created role built for someone who can think commercially, move independently and bring the Rewards portfolio to life across every channel.
You'll work directly with our rewards business team and manage high-profile external partner relationships think Uber, Spotify and other consumer brands while translating business strategy into campaigns that connect, convert and deliver.
If you need someone checking your work daily, this isn't the role for you. If you thrive when you're trusted to run something, keep reading.

What you'll do

• Develop and execute full TTL marketing strategy for the Rewards portfolio
• Convert business objectives into integrated marketing plans that deliver commercial results
• Manage relationships with internal business stakeholders and represent Marketing independently in business management meetings
• Work with the Rewards, Client Experience and Client Engagement teams to gather client insights, size up competitors and sharpen the Rewards value proposition
• Manage external partner relationships directly including joint planning, partner discussions and co-marketing activity
• Work with internal and external agencies to get the work done right
• Oversee budgets and keep delivery on track
• Identify gaps in the market, build action plans and implement them

What you bring

Experience
• 6+ years in marketing, with a track record of running a specialist portfolio independently
• Comfortable managing external brand partnerships and showing up in senior stakeholder meetings without a script
• Retail or consumer marketing backgrounds are preferred; fintech, a bank Rewards team or a start-up background also transfers well
• Financial services experience is useful but not a requirement the skills matter more than the sector
Qualifications
• Minimum: Honours Degree
Knowledge
• Full TTL campaign planning and execution
• How to read quantitative and qualitative data and what to do with it
• What makes a compelling consumer value proposition
• Partner and agency management across multiple concurrent relationships
Skills
• Strategic thinking and hands-on execution you need both in equal measure
• Strong stakeholder engagement you can represent a team, not just a project
• Budget management and commercial acumen
• Clear, confident communication written and verbal

What to expect

This role has no formal direct reports, though intern support may be available. You'll focus entirely on the Rewards portfolio and the results it delivers.

You'll report to the Head of Marketing and work with a degree of autonomy your manager will be involved at key milestones, not in your inbox every day.

The role is based in Stellenbosch, where your key stakeholders and the broader marketing team are located. We work 3 days in the office, because the work is better when we're in the room together.

The interview process includes an initial interview and a case study assessment, so come ready to show how you think.

Who this is NOT for

Marketers who prefer to stay in strategy and hand execution to someone else
Candidates who need close day-to-day direction to deliver
Anyone uncomfortable managing multiple external partner relationships at once

What's in it for you

A portfolio with real visibility: Rewards is a high-profile, commercially significant product. The work you do here will be seen by partners, by clients and by the business.
Run your own race: We value humility, informality and entrepreneurial spirit. You'll have the trust and the space to make real decisions. That's not something every organisation offers at this level.
Partners worth working with: You'll manage relationships with major consumer brands directly. It's the kind of external exposure that builds your profile as much as it builds theirs.
Grow, and keep growing: We believe in investing in our people's growth and development and we proactively encourage continuous learning. We have a high internal promotion rate: if you're a self-starter who takes initiative, the opportunities are endless.
Work that reaches millions: Our clients are the reason we do what we do. The Rewards portfolio touches a huge client base. What you build here lands in the real world fast.
Benefits that back you up: We offer a variety of benefits plus the tools, team and environment to do your best work.

Conditions of Employment

Clear criminal and credit record