growthroles

Associate Manager, Communications - Media Relations

Canada Life canadalife.com Open · verified Oct 18, 2026
Montreal Manager Paid Media

At a glance

Manager-level Paid Media role at Canada Life. Montreal · CA$64,800–CA$119,800 base.

SalaryStated by Canada Life
CA$64,800 – CA$119,800
Base salary for this role, in CAD per year, as published in the posting.
RolePaid Media
SeniorityManager
LocationMontreal
Base payCA$64,800–CA$119,800
PostedOct 16, 2026 · 2d ago
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Build ties with business and Community Relations partners, advising them on communications that advance objectives and protect reputation
  • Find chances to earn positive media attention for the organization’s expertise, leaders and community work
  • Track emerging issues and reputational risks, then help shape response plans and materials
  • Coordinate inquiries, interviews, spokesperson preparation, releases, announcements and thought leadership opportunities
  • Align messaging, positioning, timing and audience choices with colleagues across channels

What you bring

  • Post-secondary communications education and three to five years of communications work, or a comparable mix of education and experience
  • You have supported media relations through releases, inquiries, interviews and public announcements
  • You can write, edit and plan communications for varied audiences, while managing deliverables, partners and competing deadlines
  • You bring sound judgment and discretion when handling sensitive or reputation-related matters, with guidance and escalation

Who this fits

This role suits a communications professional ready to coordinate media relations and contribute to wider communications work. It is a permanent full-time position and can be based in Montreal, London, Toronto or Winnipeg. French and English fluency and familiarity with Quebec media are considered assets.

From the employer

Permanent Full Time

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We are looking for an Associate Manager, Communications – Media Relations

Reporting to the AVP, Communications, Media and Stakeholder Relations, you will support the development and execution of external communications plans for Canada Life. Your primary focus will be coordinating media and public relations activities that support business objectives, strengthen Canada Life’s reputation, and increase awareness of our products, services, and community impact. You will also contribute to broader communications initiatives, including internal communications, issues management, and thought leadership programs, as needed.

In this fast-paced and complex environment, you will make a difference as a collaborative member of our Communications team.

What you will do

  • Build productive relationships with business and Community Relations partners, and provide communications advice that supports business objectives and reputation goals.
  • Identify and help develop proactive opportunities to generate positive earned media and promote Canada Life’s expertise, leadership, and community impact.
  • Monitor emerging issues and reputational risks, and contribute to communications strategies, materials, and responses when required.
  • Coordinate media relations activities, including media inquiries, interviews, spokesperson preparation, news releases, public announcements, and thought leadership opportunities.
  • Partner with colleagues to support consistent messaging, positioning, timing, and audience considerations across channels.
  • Contribute to a collaborative, high-performing team culture by sharing knowledge, supporting colleagues, and helping deliver team priorities.

What you will bring

  • Post-secondary education related to communications, along with 3–5 years of communications experience. A combination of education and experience will also be considered.
  • Strong writing, editing, and communications planning skills, with experience developing content and plans for diverse audiences and stakeholders.
  • Experience supporting media relations, including news releases, media inquiries, interviews, and public announcements.
  • Solid project management skills, with experience managing communications deliverables, coordinating stakeholders, and balancing competing priorities and tight deadlines.
  • Strong relationship-building and collaboration skills, with the ability to work effectively across teams, functions, and geographic locations.
  • Sound judgment and discretion when supporting sensitive, confidential, or reputationally significant matters, with appropriate guidance and escalation.
  • Highly organized, with strong attention to detail and the ability to manage multiple priorities in a fast-paced environment.
  • Bilingual in French and English would be considered a strong asset.
  • Understanding of Quebec media landscape would be considered a strong asset.

Given the size and scope of our organization, we have the flexibility for this position to be located in the following head office locations: Montreal, London, Toronto, or Winnipeg.

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The base salary for this position is between $64,800 - $119,800 annually. This represents base salary only and does not represent other variable compensation components of our total compensation ( i.e. annual bonus, commission etc). If you are selected to move forward in our recruitment process, your recruiter will be able to discuss additional details of our total rewards program with you.

Career opportunities will be open a minimum of 5 business days from the date of posting, closing dates will vary depending on the search activity. All applications received will be reviewed on a rolling basis.

Grow with Canada Life

We’re united by a shared purpose: to improve the financial, physical and mental well-being of Canadians. Our company is trusted by 1 in 3 Canadians and contributes to the strength of communities across the country.

We’re looking for people who live our values everyday: we step up, we do the right thing, and we deliver – for our customers, communities and each other. Are you someone who always strives to do the right thing, who steps up for themselves and others, and who delivers with impact? Then we want to hear from you!

What we offer:

We’re committed to supporting our employees through every stage of their career. Here’s what you can expect as a full-time or part-time permanent team member:

  • Career Development: Opportunities for career advancement, access to industry-leading learning programs and up to $2,000 annually towards education reimbursement.
  • Health & Wellness: Flexible health and dental benefits, plus a $5,000 mental health benefit to support your well-being.
  • Time Off: In addition to regular vacation and personal days, we support community involvement with a volunteer day. 
  • Financial Security: Company-matching pension plan, share ownership program and additional investment options.
  • Rewards and Recognition: Employee recognition programs, service milestone celebrations, employee discounts and more!
  • Emphasis on Community: We provide a workplace where employees feel connected and supported through Employee Resource Groups (ERGs), mentorship programs, social clubs and events.

Learn more about Canada Life.

We’re committed to removing barriers and ensuring equal access to employment. Applicants requiring reasonable accommodation during the application process may contact talentacquisitioncanada@canadalife.com. All information provided will be handled in accordance with applicable laws and Canada Life policies.

Canada Life would like to thank all applicants, however only those who qualify for an interview will be contacted.

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