Business Development Manager (Financial Services)
At a glance
Manager-level Business Development role at Busha. Nairobi · full-time.
Pay not stated
growthroles summary, based on the employer's posting.
What you'll do
- Find and win customers across retail, high-net-worth, small-business and institutional segments, then grow those accounts
- Run deals from prospecting and pitching through negotiation and close, using financial-services relationships to bring in customers
- Build revenue plans for user growth, transaction volume and new opportunities in crypto, foreign exchange and cross-border payments
- Develop partnerships with banks, payment providers and liquidity partners, and bring large traders and enterprise clients onboard
- Use performance data to refine sales work, coordinate with legal and compliance, and build a pipeline that converts over time
What you bring
- Three to seven years in sales, business development or relationship management in banking, wealth management, fintech or a related listed field
- A record of closing valuable B2B partnerships and meeting or beating revenue goals
- Established relationships with banks, payment providers or foreign-exchange liquidity providers, plus comfort selling regulated financial products
- You understand compliance and anti-money-laundering policies, and can engage senior decision-makers
Who this fits
This suits a commercially driven financial-services seller moving into fintech, especially someone with a strong client portfolio and experience managing relationships. You’ll work across institutional partnerships and customer acquisition, with Nairobi as the listed location.
From the employer
About Busha
Busha is a leading digital asset exchange and financial services platform, enabling individuals and businesses to buy, sell, and manage digital assets securely and compliantly. We are building the future of finance across Africa, with a strong focus on trust, innovation, and long-term value creation.
As we scale, we are looking for commercially driven sales professionals from banks, financial institutions, and fintechs who understand structured selling, relationship management, and revenue growth.
There are a few things we look for across all hires we make at Busha, regardless of role or team. We assess whether a candidate demonstrates our values: Clear Communication, Positive Energy, Efficient Execution, and Continuous Learning.
Overview: The Business Development Manager will be responsible for driving revenue growth by acquiring and managing high-value customers, institutional clients, and strategic partners. This role is ideal for professionals with experience in banking sales, relationship management, corporate banking, wealth management, or financial advisory roles, who are looking to transition into a high-growth fintech environment.
You will own the full sales cycle, from prospecting and relationship building to deal closure and account growth.
Responsibilities:
- Identify, prospect, and acquire new customers across retail, HNIs, SMEs, and institutional segments.
- Develop and execute sales strategies to meet and exceed revenue targets.
- Drive end-to-end sales cycles including lead generation, pitching, negotiation, and closing.
- Leverage experience from banking or financial institutions to identify market opportunities.
- Convert existing financial services relationships into active Busha users.
- Develop and execute business development strategies to drive user acquisition, transaction volume, and revenue growth.
- Identify new market opportunities and develop entry strategies for crypto, FX, and cross-border payments.
- Expand Busha’s footprint by developing business cases for new markets and product lines.
- Build and manage relationships with financial institutions, payment service providers, and key fintech/crypto stakeholders.
- Negotiate and onboard large volume traders and enterprise partners.
- Identify and secure partnerships with banks, remittance providers, and FX liquidity partners to enhance Busha’s service offerings.
- Support the development of the go to market strategy, including a list of prioritized client and solution opportunities, a detailed view of the revenue opportunity, and a market engagement plan.
- Lead initiatives to drive revenue growth through high value B2B Partnerships and institutional onboarding.
- Use data-driven insights to measure and refine business development efforts.
- Work closely with the legal and compliance team to ensure all business development initiatives align with regulatory requirements.
- Develop solid projects pipeline, drive conversions over time, and secure revenue growth over time.
- Identify and attend appropriate industry events and speaking engagements.
- Stay ahead of industry trends, regulatory changes, and competitor strategies to keep busha competitive.
The ideal employee must have
- 3–7 years of experience in sales, business development, or relationship management within:
- Commercial or Retail Banking
- Corporate Banking
- Wealth Management
- Financial Advisory
- Fintech or Financial Services
- Established connections with banks, PSPs and FX liquidity providers.
- Familiarity with compliance, AML policies, and global crypto/FX regulations.
- Proven track record of closing high value partnerships and driving B2B sales.
- Experience as a Relationship Manager, Business Development Officer, Account Manager, or Sales
- A strong client portfolio or network
- Comfort selling regulated financial products
- A track record of meeting or exceeding revenue targets
- Confidence engaging senior decision-makers
Nice to Have
- Experience selling financial, investment, or technology-enabled products.
- Existing network within banks, financial institutions, or corporate organizations.
- Knowledge or interest in fintech, digital assets, or emerging financial technologies.
Why join Busha?
- Opportunity to transition into a high-growth fintech environment
- Exposure to innovative financial products and emerging markets
- A collaborative team culture that values ownership and impact
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